Social Media

The rise of ‘human premium’: Why mid-tier creators dominate 2026?
Performance data across millions of posts is revealing a clear recalibration in how marketers assess creator tiers.
by Vihan Mathur – Feb 26, 2026

Fabulate unveils Fab 100 list as mid-sized creators dominate searches
Jessica Nguyen emerged as the most searched Australian creator on the platform last year.
by Vihan Mathur – Jan 28, 2026

Taking control and kicking AI out: 10 trends influencing the creator economy in 2026
Welcome to the 2026 creator economy.
by Vihan Mathur – Jan 27, 2026

Facebook tests limiting link sharing to paid users
Meta is trialling link-sharing limits for some Facebook creators without a Meta Verified subscription.
by Mediaweek Admin – Dec 19, 2025

Instagram unveils game changing algorithm hack for users and brands
It's a revamp no one saw coming.
by Natasha Lee – Dec 11, 2025
Latest stories

TikTok rolls out 'Bulletin Board' feature for brands and creators
The feature will be available to creators who are at least 18 years old and have 50,000 followers.
by Makayla Muscat – Nov 17, 2025

The social media ban is coming, but the real battle is what fills the gap
Experts warn that teenagers won’t automatically swap scrolling for healthier habits, like reading.
by Vihan Mathur – Nov 17, 2025

Monster drinks, psychic powers and Tropfest: the unlikely creators dominating Australia’s growth charts
Lucy Ronald: 'It's such a great reminder of how diverse the Aussie creator landscape really is.'
by Vihan Mathur – Nov 13, 2025

The Daily Aus raids top talent to fuel youth-news power play
"We're here to build something that lasts".
by Vihan Mathur – Nov 3, 2025

Rebel muscles into Hyrox with Puma retail exclusive
Uniting a shared vision of making functional fitness accessible, social and rewarding for athletes.
by Vihan Mathur – Oct 31, 2025
