Latest stories

The great decoupling: Navigating the post-click era of search
Why premium media and first-party data are the new SEO in a zero-click world.
by Duane Hatherly – Feb 4, 2026

Ads and AI power Meta past its worst quarter
For the December quarter, Meta delivered A$92.8 billion in revenue, up 24% year-on-year.
by Natasha Lee – Jan 29, 2026

Snapchat touts safety as under-16 age-check loopholes emerge
It comes as the platform promotes new tools for parents.
by Mediaweek Admin – Jan 28, 2026

Reports Snapchat's age ban tools aren't keeping teens out
Families say under-16s were back on the app within minutes.
by Mediaweek Admin – Jan 22, 2026

Google appeals landmark online search ruling
The tech giant is seeking to pause court-ordered search data sharing with competitors.
by Mediaweek Admin – Jan 19, 2026

TV ads perform better when audiences come to unwind
Viewer mindset is now driving TV ad performance.
by Makayla Muscat – Jan 13, 2026

IAB Tech Lab unveils Agentic Roadmap for advertisers
The aim is to teach the industry how to scale buying and selling.
by Makayla Muscat – Jan 8, 2026

Meta outlines anti-scam strategy as trust becomes central to performance marketing
The company says that so far in 2025, it has removed more than 134 million scam ads.
by Natasha Lee – Dec 4, 2025

Coles shifts into festive gear with Samsung TV Plus partnership
Dervla McGivern: 'Our strategy was to meet audiences where the magic already lives.'
by Vihan Mathur – Nov 28, 2025

Hidden browsers in iOS games drive mobile ad fraud
DoubleVerify’s researchers discovered it after noticing a number of apps with abnormally high impression rates.
by Makayla Muscat – Nov 24, 2025
