+61
Showing 1 - 10 of 12 results
Telstra revives 'wherever we go' campaign with bigger sequel
The telco's ‘Telstrut’ returns for footy season, with a 90-second film and handcrafted out-of-home creative.
by Mediaweek Admin – Mar 2, 2026
Telstra avoided fear in cybersecurity campaign, tapped the never-scary... Steve Buscemi...
Alita McMenamin: 'If we just did a security campaign that played into all the tropes of the category, we might get missed. That would be riskier than what we've done. We’ve brought in entertainment and humour to tell that story.'
by Alisha Buaya – Aug 27, 2025
Telstra reminds moviegoers to put their phones on silent in new campaign via Bear Meets Eagle On Fire and +61
Brent Smart: 'So much care and craft has gone into these, I can’t wait to see them before some animated film my kids make me watch.'
by Alisha Buaya – Apr 22, 2025
Telstra unveils beautiful internet in new campaign via +61
Micah Walker: 'It's a very simple idea where the elegance of the execution reinforces the message.'
by Alisha Buaya – Feb 26, 2025
All wrapped up! A look at the 2024 Christmas campaigns that sleighed
From Telstra to Aldi, AAMI and Dan Murphy's, Mediaweek takes a look at the Christmas campaigns of 2024.
by Alisha Buaya – Dec 10, 2024
Telstra unveils Christmas campaign with Bear Meets Eagle on Fire and +61
Micah Walker: 'We wanted to tell a Christmas story without falling into the holiday cliches. Hopefully the heart of this rings true and people get a bit of giggle along the way.'
by Alisha Buaya – Nov 11, 2024
When less is more: Brent Smart on Telstra's latest OOH and why 'simplicity is key'
“Rather than adding more information, we challenge ourselves to reduce and strip it back. It leads to work that is visually striking and confident, like this.”
by Talon Admin – Jul 16, 2024
Telstra's +61 debuts stop-motion 'Better on a Better Network' campaign
26 stop motion films - crafted with the help of Tobias Fouracre, who's worked on Wes Anderson films - feature father and son krills, blokey wattle flowers, and teenage goth cockatoos.
by Alisha Buaya – Jun 6, 2024
Micah Walker on making Telstra 'more than it currently is', and being 'terrified' to let Brent Smart down
Plus: Why scaling Bear Meets Eagle on Fire is an exercise in "influence and potency, it’s not in headcount ... you can work in a way where we probably never have any more than five or six clients.”
by Talon Admin – May 7, 2024
First +61 film work for Telstra launches: ‘Pointless’
The second instalment of work, and first TVC, from +61 has dropped.
by Talon Admin – Apr 19, 2024
