Amazon ads
Showing 1 - 10 of 11 results
What’s your cat thinking? Mars and Amazon 'Cat Decoder' campaign reveals
The campaign generated more than 9,500 personalised videos, achieving a 99% completion rate.
by Vihan Mathur – Mar 2, 2026
Amazon Upfronts 2025: 3 thoughts on Amazon's pitch to media and buyers
The over-use of the phrase "full funnel" would have been a target of ridicule if it didn't perfectly represent what Amazon's strength was as a sales pitch.
by Talon Admin – Sep 25, 2025
Amazon Upfronts 2025 - Buyers Commentary
There was no shortage of opinions from buyers about the pitch delivered.
by Talon Admin – Sep 25, 2025
Amazon Ads brings Netflix inventory and Complete TV to Australia
The announcement was made at its Upfronts for 2025.
by Talon Admin – Sep 24, 2025
Amazon Ads to bring Netflix inventory to programmatic buyers
From Q4 2025, marketers using Amazon DSP will be able to buy Netflix inventory programmatically in Australia and 10 other countries.
by Mediaweek Admin – Sep 11, 2025
DINE rolls out AI-powered tool to give cat owners a window into their pets' minds
Camille Shepherd: 'We are thrilled to launch a highly interactive, engaging campaign to fast-track growth on the extraordinary DINE brand.'
by Alisha Buaya – Aug 7, 2025
Tourism New Zealand and Mindshare connects destination marketing to bookings with Amazon Ads
Willie Pang: 'This campaign exemplifies what’s possible when forward-thinking partners harness the full potential of the Amazon Ads canvas to drive real-world outcomes.'
by Alisha Buaya – Jul 7, 2025
InfoSum integrates with Amazon Ads to enable privacy-first audience targeting
InfoSum has announced a suite of new integrations with Amazon Ads, enabling advertisers to activate first-party data securely across Amazon DSP and Marketing Cloud.
by Tom Gosby – May 21, 2025
WPP & Amazon Music unite global artists for 'Louder Than Cancer' on World Cancer Day
Wendy Lund: 'We are offering a tangible symbol of progress and a source of inspiration for those facing this extremely challenging journey.'
by Alisha Buaya – Feb 5, 2025
Amazon Ads launches Brand+ optimisation capability
Kelly MacLean: 'We believe this is the future of advertising, where advanced AI works in harmony with human expertise to drive business outcomes across the entire marketing funnel.'
by Alisha Buaya – Jan 28, 2025
