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Artificial Intelligence

Showing 1 - 10 of 19 results

Ben Crawford on why agencies are investing in AI but not change
Opinion

Ben Crawford on why agencies are investing in AI but not change

Brainwaves co-founder Ben Crawford explains why agencies are investing in AI tools, but ignoring vital behaviour shifts.

by Duane HatherlyMay 14, 2026

AI hallucinations cost Aussie brands millions in lost sales
AdTech

AI hallucinations cost Aussie brands millions in lost sales

Atlas Digital and Ryan McMillan reveal ‘AI reputation breaches’, that cost brands in revenue and stature.

by Duane HatherlyMay 12, 2026

Fear is a terrible AI deployment strategy
Opinion

Fear is a terrible AI deployment strategy

Nina Christian explores why deploying AI out of fear, rather than a sound strategy, silently destroys brand trust.

by Duane HatherlyApr 24, 2026

How HubSpot AI agents conquer the midnight shift
AdTech

How HubSpot AI agents conquer the midnight shift

HubSpot ‘Grow’ conference panelists talk AI agents, and how they’re keeping humans in the loop.

by Duane HatherlyApr 23, 2026

AI is exposing leaders who just manage busywork
Opinion

AI is exposing leaders who just manage busywork

The rise of artificial intelligence is stripping away the corporate layers where executives used to hide from hard work.

by Duane HatherlyApr 10, 2026

SXSW 2026 wrap: AI takes the stage, humans make the magic
SXSW

SXSW 2026 wrap: AI takes the stage, humans make the magic

AI dominated Austin for SXSW 2026, but the festival proved the magic of marketing relies on genuine human empathy.

by Duane HatherlyMar 19, 2026

The deals don't lie: a media industry ready-reckoner on AI and copyright
Opinion

The deals don't lie: a media industry ready-reckoner on AI and copyright

If you work in media and think the AI copyright fight is just policy noise, think again.

by Natasha LeeMar 16, 2026

Trump’s AI showdown: a ticking time bomb for Aussie enterprise
News

Trump’s AI showdown: a ticking time bomb for Aussie enterprise

The Pentagon just blacklisted Anthropic. Australian media and tech agencies face a ticking compliance timebomb.

by Duane HatherlyMar 2, 2026

The agentic AI future: As disruptive as programmatic
AI

The agentic AI future: As disruptive as programmatic

DoubleVerify’s Dan Slivjanovski on why the agentic web breaks the traditional advertising model.

by Duane HatherlyJan 28, 2026

GenAI video: Disney buys the future, brands fumble the present
AI

GenAI video: Disney buys the future, brands fumble the present

Disney has dropped a $1 billion bet on OpenAI, licensing characters for generative AI video.

by Duane HatherlyDec 16, 2025

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