connected tv
Showing 1 - 8 of 8 results
IAS drops a flashlight into the murky waters of CTV
The Total TV tool from IAS helps buyers stop buying blind on premium streaming apps.
by Duane Hatherly – May 1, 2026
With 135 FAST Channels and rapid viewer CTV takeup, LG Ads is keen to grow local relationships
In his first interview with local media, Alex Blundell Jones tells Mediaweek about the growth of the local sales team as he establishes local relationships in the market.
by Talon Admin – Sep 2, 2025
The home screen is the new prime time for Connected TVs
LG Ad Solutions’ latest research finds the Smart TV home screen has become the starting point for half of Australian CTV viewers.
by Talon Admin – Aug 13, 2025
VMO launches Social Journeys to bridge social media and outdoor advertising
Sabarish Chirakkal: 'We're enabling brands to extend their social campaigns to connect with consumers in impactful ways'.
by Natasha Lee – Mar 7, 2025
The Trade Desk Q4 misses expectations for the first time since 2016
Jeff Green: 'I’m disappointed that we fell short of our own expectations in the fourth quarter.'
by Emma Shepherd – Feb 14, 2025
Contextual and Connected: the future of programmatic advertising
Liam McCarten: "Having the right context can deliver a sizable boost in performance for advertising."
by Mediaweek Admin – Mar 13, 2024
WARC Global Ad Trends report expects Connected TV ad spend set to hit $26 billion in 2023
Alex Brownsell said: "CTV ad spend is growing, but not as fast as one might expect"
by Mediaweek Admin – Aug 11, 2023
Polar announces its rebrand to Nova and the launch of its CTV offering
• The new Nova banner will serve the company’s entire client base
by Mediaweek Admin – Jul 25, 2022
