fabulate
Showing 1 - 10 of 35 results
MrBeast searches for CMO to build a ‘serious commercial machine’
Aussie creator expert say the move signals a defining moment for the creator economy.
by Vihan Mathur – Apr 20, 2026
Fabulate joins YouTube Creator Partnerships API program
The announcement was made at the 2026 YouTube NewFront event in New York.
by Vihan Mathur – Mar 27, 2026
LiSTNR chases creators and video as SCA doubles down on its digital bet
SCA's podcasting arm unveiled its latest offerings at a star-studded event overlooking Sydney Harbour.
by Natasha Lee – Mar 27, 2026
'The genie is out of the bottle': Agentic AI enters influencer economy
Fabulate’s Nathan Powell explains how agentic AI are reshaping creator marketing in 2026.
by Vihan Mathur – Mar 2, 2026
Fabulate integrates TikTok Symphony AI tools into influencer platform
As new Symphony API features are rolled, Fabulate clients will be among the first to access them.
by Vihan Mathur – Feb 13, 2026
The 2016 revival is here, but do ads still hold up?
A trip through 2016 adland.
by Vihan Mathur – Jan 29, 2026
Fabulate unveils Fab 100 list as mid-sized creators dominate searches
Jessica Nguyen emerged as the most searched Australian creator on the platform last year.
by Vihan Mathur – Jan 28, 2026
AiMCO launches Australia’s favourite creator category
Marketing platform Fabulate will be the awards’ major partner.
by Vihan Mathur – Dec 1, 2025
One billion reasons why creator marketing matters
Creator work is no longer an add-on or a quirky media line; it’s become essential.
by Vihan Mathur – Nov 21, 2025
Monster drinks, psychic powers and Tropfest: the unlikely creators dominating Australia’s growth charts
Lucy Ronald: 'It's such a great reminder of how diverse the Aussie creator landscape really is.'
by Vihan Mathur – Nov 13, 2025
