IMAA
Showing 21 - 30 of 297 results
IMAA Spotlight: Veronica Cremen from Vonnimedia wants brands to see social as a growth engine, not a channel
'We cut the jargon. Our approach is straightforward: real insights, clear numbers, and creative ideas that can be actioned tomorrow.'
by Mediaweek Admin – Oct 3, 2025
IMAA Spotlight: Samantha Cunliffe from Grove B2B on the power of specialising in complexity
'We want to be measured by sales velocity, deal stage acceleration, and marketing’s contribution to revenue: we don’t do clicks!'
by Talon Admin – Sep 26, 2025
IMAA Spotlight: TFM Digital's Taylor Fielding on knowing your niche and growing at scale - fast
'We’re planning towards three locations by the end of 2028. We’ve strengthened the Brisbane leadership team, while I’m looking to cement the quick start we’ve had in Sydney, with aspirations for Melbourne next.'
by Mediaweek Admin – Sep 19, 2025
IMAA to launch inaugural Fast.Future.Present conference for members
The event will be held on Thursday, 16 October in Sydney.
by Talon Admin – Sep 16, 2025
IMAA Spotlight: MAK Media's Matt Huppatz on delivering world-class work from regional Queensland
'Our best work for our clients comes when we act as an extension of their marketing team, and if we can continue to do this we should see positive outcomes all around.'
by Alisha Buaya – Sep 12, 2025
IMAA Spotlight: Soup Agency founder Katya Vakulenko on championing a 'people-first, local-talent-driven' team
'Our clients love that we feel like an extension of their team, not just another vendor.'
by Alisha Buaya – Sep 5, 2025
IMAA Spotlight: SPEED Managing Partner Ian Perrin on the indie difference
Ian Perrin discusses his team’s approach to pitching, revealed which indies he thinks are crushing it and his work with the Keep Talking initiative.
by Alisha Buaya – Aug 29, 2025
IMAA Female Leaders of Tomorrow program marks biggest year yet
Sam Buchanan: 'We’re proud of the programme’s contribution to addressing both the gender pay gap and the need for female leaders in Australia’s media industry.'
by Alisha Buaya – Aug 22, 2025
Marketing perspectives: Media buyers and industry leaders on backing News Australia's All Screens
Mediaweek caught up Sam Buchanan, Lisa Squillace, Daniela Rocchi, Karen Halligan and Peter Wilson at the All Screens roll out.
by Alisha Buaya – Aug 4, 2025
IMAA’s Melbourne Sound-Byte puts spotlight on audio's future
The IMAA hosted its first Victorian Sound-Byte in Melbourne, showcasing insights from top radio and podcast talent to help independent agencies navigate Australia's evolving audio landscape.
by Mediaweek Admin – Jul 31, 2025
