Initiative
Showing 61 - 70 of 102 results

Initiative takes over as media agency for Priceline Pharmacy
Sam Geer: "We are ecstatic to be working with yet another iconic Australian brand"
by Mediaweek Admin – Aug 15, 2023

"Punch above their weight": Initiative global CEO comments on Aussie team's success
Dimitri Maex: "I think the Initiative DNA may live most vibrantly in the Australian office"
by Mediaweek Admin – Jul 3, 2023

Initiative: Why the "potential is lost in its packaging" for some of Australia's game-changing work
Plus: The importance of investing in up-and-coming talent in the industry
by Mediaweek Admin – Jul 2, 2023

"The best is yet to come!" Next of the Best winner Chris Colter reflects on getting gold and the future of the industry
Colter: "Times are tough now, horrifically tough for many, but I believe that difficult times create opportunity"
by Mediaweek Admin – Jul 2, 2023

Hit for six: Initiative is appointed to the Cricket Australia media account
Sam Geer: "Initiative is perfectly placed to meet that brief and we can’t wait to share our ‘smarts’ and get started"
by Mediaweek Admin – Jun 21, 2023

Mediaweek’s Ad Placement of the Month: Revealing the SEEK-Ret to a successful campaign
May's ad placement of the month is UM's SEEK-Ret campaign in partnership with Paramount
by Mediaweek Admin – May 30, 2023

Melissa Fein reflects on Initiative crowned as Campaign's Global Agency of the Year and the success of CultureFest
"The fact that I had the whole company together was such a magical experience"
by Alisha Buaya – May 24, 2023

Australians shine at Campaign's Global Agency of the Year 2022 awards
The awards are judged by a panel of leading marketing and industry experts
by Mediaweek Admin – May 19, 2023

Meeting of the Minds: Initiative Melbourne's Sarah James and Ashwin Gourav Tamilarasu
Sarah and Ashwin share their perspectives, thoughts and opinions
by Alisha Buaya – May 9, 2023

Initiative welcomes Paige Wheaton as chief investment and partnerships officer
"I'm so excited to partner with the investment leads in each of the markets to deliver on that promise"
by Mediaweek Admin – Apr 27, 2023
