IPG Mediabrands
Showing 1 - 10 of 50 results
IPG Mediabrands leaders walk on fire (literally) for kids with cancer
The team braved pythons, 500-degree embers, ice baths and extreme fitness challenges.
by Makayla Muscat – Oct 28, 2025
National Gardening League makes growing home lawn competitive. Finally.
Sabrina Hill-Bailey: 'It’s designed to inspire a younger audience and novice gardeners who want to get started but need a nudge - and what better motivator than glory and bragging rights?'
by Alisha Buaya – Sep 4, 2025
Agencies: It's time to roll up your sleeves for a week of community volunteering
Mark Coad: 'It’s this spirit of unity and action that will drive meaningful impact, not just during Impact Week, but in the way we show up for our communities all year-round.'
by Alisha Buaya – Aug 11, 2025
The irony of innovation: Why media agencies must disrupt their own engine rooms
'If you’re not operating like a tech-led business, even if your product is creativity or media strategy, you’ll fall behind, and quickly.'
by Alisha Buaya – Aug 5, 2025
IPG Mediabrands receives AWEI Silver Tier Recognition for LGBTQ+ Inclusion
Kim Lion: 'To receive Silver Tier accreditation during Pride Month makes it even more special, it’s a moment of pride for everyone across the company.'
by Alisha Buaya – Jun 3, 2025
The high-wire act of scaling: balancing innovation and profitability in advertising
The future belongs to those who dare to think long-term and invest wisely.
by Alisha Buaya – May 16, 2025
EssenceMediacom secures Lion media account from UM after competitive pitch
The review extended solely to Lion’s media agency remit, with no other creative or digital relationships impacted.
by Natasha Lee – May 7, 2025
Buchanan, Coad and O’Keefe on market stability, client trust, and the real story behind principal media trading
Australia's ad market may be steady for now, but agency leaders are watching global tremors closely.
by Emma Shepherd – Apr 9, 2025
'There’s still more to do': Media companies respond to WGEA
ARN's Angela Ewers: 'We will continue to use data to guide our efforts to achieve gender balance and ensure ARN is a diverse, inclusive and equitable employer.'
by Alisha Buaya – Mar 5, 2025
Total advertising revenue to hit AUD 30.5 billion in 2025: MAGNA 2024
Across the broader APAC region, advertising revenues grew by +7.5% in 2024, reaching USD 289 billion.
by Alisha Buaya – Dec 9, 2024
