News Corp
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Josh Faulks: Marketers don't 'back ourselves enough'
"We as marketers need to really think creatively about how we can target where that wealth is."
by Tess Connery – May 14, 2024

About Bloody Time campaign spurs $49m government funding for endometriosis
“The win today highlights the importance of journalism and our ability to build a better Australia for all Australians."
by Tess Connery – May 10, 2024

Medium Rare launches financial TV series with CommBank
The Brighter Side is an eight-week TV series that will air on 10 from Saturday.
by Talon Admin – May 10, 2024

News Corp Q3 23-24: Group revenue flat, Foxtel Group steady, news media dips again
Foxtel and Binge numbers slip, Kayo climbs, price rises lift revenues, $13m spend on Hubbl launch
by Talon Admin – May 9, 2024

Fern Canning thinks the hard times 'make you'
"I fundamentally believe that leadership is not a position, it's a behaviour."
by Tess Connery – May 9, 2024

The hallmarks of a good leader with Will Koukouras
“You watch your team start to mirror that and start to feel a bit more confident."
by Tess Connery – May 6, 2024

Growth Distillery, Ogilvy, and Kantar partner for influence research
Ogilvy's Toby Harrison: "A large portion of what the marketing industry believes is effective is categorically wrong."
by Tess Connery – May 6, 2024

Right audience, right time, right place: How Finish stayed a category-leader in cost-of-living crisis
"We had an 11% increase in purchase intent – and that's one of the most ridiculous numbers I've seen in five years."
by Tess Connery – May 3, 2024

News Corp champions Aussie teachers in education advocacy initiative
Schools Hub, a data-rich interactive tool featuring the NAPLAN performance of schools over the past five years, will also be released this week.
by Tess Connery – Apr 29, 2024

v2food's Jade Lish on the benefits of thinking outside the box when hiring
"I'm all for giving people a shot if they just want to do the job.”
by Tess Connery – Apr 29, 2024
