Nikki Rooke
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MAFS season 13: Nine’s $4 billion trade play starts tonight
While viewers bet on the drama, the network bets the house on a $4bn Total TV strategy
by Duane Hatherly – Feb 2, 2026

Agencies urged to reset communication as publishers speak out in WeGrow survey
Just 3 per cent of publishers believe agencies fully maximise sell-side partnerships, according to new research from WeGrow revealing critical gaps in agency-publisher relationships.
by Mediaweek Admin – Oct 13, 2025

Unlocking the future of video advertising: Insights from execs at Nine, IAG, Zenith, and BOQ
'Engagement isn’t the same when someone’s watching at a bus stop compared to lounging on their sofa.'
by Emma Shepherd – Mar 14, 2025

Nine appoints Jo Barton as director of sales - Sydney
Barton is replacing Nikki Rooke, who is now Nine's director of sales - total television.
by Talon Admin – May 24, 2024

Nine's Nikki Rooke steps up to replace Richard Hunwick
Rooke is replacing Richard Hunwick, who announced his resignation last week.
by Tess Connery – May 20, 2024

Nikki Rooke moves back to metro TV as Nine’s new director of sales – Sydney
‘I can’t think of a more exciting time to be joining Nine’ says Rooke about Total TV as a gamechanger
by Mediaweek Admin – Mar 31, 2022

SCA launches new digital audio products SCA Footsteps & SCA Soundcheck
• The two products will capitalise on SCA’s 46% jump in listening hours on digital audio platforms in August
by Mediaweek Admin – Oct 7, 2020

SCA announces new head of radio sales for Sydney
Unwin will lead the Sydney radio sales team, overseeing agency sales, local sales and SCA’s creative services arm
by Mediaweek Admin – Sep 1, 2020
