Pippa Berlocher
Showing 1 - 10 of 13 results

WPP Media appoints Marcelle Hoyek to lead EssenceMediacom Sydney portfolio
Hoyek will lead major clients including Lion, Uber and Commonwealth Bank.
by Natasha Lee – May 12, 2026

UnLtd delivers largest-ever largest pro-bono media campaign, alongside EssenceMediacom
Pippa Berlocher: 'The results speak not only to the generosity of our media partners, but also to the commitment and talent of our team, who delivered exceptional outcomes for this important cause.'
by Alisha Buaya – Aug 29, 2025

Inside the campaign: How WBD, EssenceMediacom and Special launched a new streaming service in a crowded market
Sasha Mackie, Pippa Berlocher and Lindsey Evans speak to Mediaweek about the teamwork behind bringing the platform to Australian consumers.
by Alisha Buaya – May 26, 2025

EssenceMediacom secures Lion media account from UM after competitive pitch
The review extended solely to Lion’s media agency remit, with no other creative or digital relationships impacted.
by Natasha Lee – May 7, 2025

GroupM ranks #1 in the 2024 Australian COMvergence New Business Barometer Report
Aimee Buchanan: 'The COMvergence ranking is testament to the hard work, dedication, and innovative spirit of our teams.'
by Alisha Buaya – Mar 27, 2025

Susan Lyons joins EssenceMediacom as managing director for Brisbane
Pippa Berlocher: 'Brings deep understanding of the Brisbane market and a powerful combination of strategic vision and an empathetic people-first approach to leadership.'
by Alisha Buaya – Mar 20, 2025

EssenceMediacom to lead Warner Bros. Discovery's media agency ahead Max launch
Sasha Mackie: 'This premium value proposition needs a media agency who is up to the task of getting that message out far and wide, and we think EssenceMediacom is the agency to do that.'
by Alisha Buaya – Jan 13, 2025

EssenceMediacom and Mars Bar reward effort in its 'For You Who Did That Thing You Did' campaign
Pippa Berlocher: "By harnessing the power of Amazon Australia’s engaged customers as well as their sophisticated AI capabilities, we're creating a truly unique and rewarding experience for Australian audiences."
by Alisha Buaya – Sep 9, 2024

GroupM's essenceMediacom wins Specsavers
The win extends essenceMediacom's remit; it has held the New Zealand business since 2010. Initiative was the Australian incumbent.
by Talon Admin – Aug 6, 2024

Sarah James joins EssenceMediacom as chief investment officer
James joins the GroupM agency from Initiative Melbourne, where she worked as managing director.
by Alisha Buaya – Jul 12, 2024
