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Tag

programmatic

Showing 11 - 14 of 14 results

New VIOOH report: Programmatic DOOH ad spend to increase by a third
Outdoor

New VIOOH report: Programmatic DOOH ad spend to increase by a third

Jean-Christophe Conti: "Advertising budgets continue to be reallocated for increased prDOOH"

by Mediaweek AdminSep 13, 2023

Forecast: Two-thirds of digital display ads will be sold programmatically by 2019
News

Forecast: Two-thirds of digital display ads will be sold programmatically by 2019

Programmatic trading has evolved far from its roots

by Mediaweek AdminNov 21, 2017

Global mobile ad spend to overtake desktop in 2018
Television

Global mobile ad spend to overtake desktop in 2018

Mobile advertising is set to overtake desktop by 2018

by Mediaweek AdminDec 8, 2015

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