retail media
Showing 1 - 10 of 15 results
Podean acquires Amerge in retail media shopping spree
This move marks the third acquisition for Podean in just six months, pushing managed media spend to over $500m.
by Duane Hatherly – Apr 15, 2026
Nova Entertainment and BrandSpace strike retail media partnership
The move will link audio campaigns with Westfield retail media and in-centre activations.
by Natasha Lee – Mar 12, 2026
Podean acquires Ad Advance in major retail media play
Indie marketplace agency Podean acquires Ad Advance to combat retail media fragmentation and scale globally.
by Duane Hatherly – Mar 12, 2026
Shoppers want discounts for data – but expect transparency in return
Martin Filz: 'Marketers need to stay on top of these audience behaviours and motivations to think more holistically about what value looks like and where their audiences are making those judgments.'
by Alisha Buaya – Jul 15, 2025
New report finds majority of brands report low trust in retail media networks
Over half of Australian marketers express low trust in retail media networks, despite the sector’s rapid growth, according to new research by Arktic Fox.
by Tom Gosby – Jun 4, 2025
Retail in 2025: What really matters for success
'The brands that will thrive are those that understand this isn't about choosing between digital and physical, or between authenticity and innovation.'
by Alisha Buaya – Dec 18, 2024
IAB's Gai LeRoy on Australia’s retail media growth: 'Solid progress, but challenges remain'
'The market here is still in its infancy, but we’re seeing exciting developments.'
by Emma Shepherd – Nov 25, 2024
Retail media campaigns are delivering more than we think: IAB MeasureUp 2024
Colin Barnard: "Make sure that the investments that you're putting in through retail media are reflective of the results."
by Talon Admin – Sep 12, 2024
Industry agree standards and metrics increasingly important as retail media matures: IAB
Over the last 18 months, 37% of retail media investors spent a significant amount of their media budget in retail media, up from 26% in 2023.
by Talon Admin – Aug 29, 2024
Zitcha partners with Venvee to solve in-store media measurement
The partnership will give retailers and brands an actual view of the impact of digital screen advertising in premise.
by Talon Admin – May 13, 2024
