Taylor Fielding
Showing 1 - 10 of 12 results

IMAA opens applications for 2026 Pitch-Chella
Applications for the 2026 program close on Wednesday, 20 May.
by Vihan Mathur – May 8, 2026

TFM Digital launches ‘That F*cking Marketing’ podcast to cut through industry BS
The series aims to cut through what it describes as 'generic advice' dominating the space.
by Vihan Mathur – Apr 16, 2026

'Surprising, compelling and powerful': Industry reacts to Nine's radio sell and QMS buy
It's the biggest strategic pivot in years.
by Natasha Lee – Jan 30, 2026

TFM Digital lands second AFR Fast100 spot
It's one of the only media agencies to appear in the 2025 cohort.
by Natasha Lee – Nov 18, 2025

IMAA Spotlight: TFM Digital's Taylor Fielding on knowing your niche and growing at scale - fast
'We’re planning towards three locations by the end of 2028. We’ve strengthened the Brisbane leadership team, while I’m looking to cement the quick start we’ve had in Sydney, with aspirations for Melbourne next.'
by Mediaweek Admin – Sep 19, 2025

IMAA unveils 2025 Pitch-Chella participants
Independent Media Agencies of Australia (IMAA) has announced the 18 agencies participating in its 2025 Pitch-Chella initiative, with teams set to pitch campaigns for national charity Mission Australia.
by Tom Gosby – May 29, 2025

Google Search alternatives have already been found
“Overtaking Google’s position of dominance was once seen as ambitious. Yet it no longer feels out of reach.” – Taylor Fielding, CEO, TFM Digital
by Tom Gosby – May 8, 2025

TFM Digital's Taylor Fielding on why brands are turning away from Meta and Google to Local Area Marketing
Taylor Fielding: 'When all rely on the same platforms, with the replica personas, differentiation becomes a distant hope; in essence all of our efforts become a darker shade of AI.'
by Alisha Buaya – Mar 24, 2025

2025 Trend: Rise of shoppable ads
Brands understand that it’s about meeting the people where they spend their time, which is why digital ad spend represented almost three quarters of total ad spend in the country last year.
by Alisha Buaya – Jan 8, 2025

2025 trend: Continued success for dynamic creative optimisation
The next 12 months is not just about knowing your niche audiences but being able to reach them with the feeling of tailored content at scale.
by Alisha Buaya – Dec 19, 2024
