Alisha Buaya
GroupM and Avenue C commit to AgeInc's Age Inclusive Employer Endorsement principles
Greg “Sparrow” Graham: "When AgeInc approached us to help spread the word among adland agencies re its initiative, we jumped at the chance."
by Alisha Buaya – Oct 15, 2024
'All in service of growth': JCDecaux unveils relaunch of advertising offering at Sydney, Adelaide and Perth airports
Jemma Enright: 'Our relaunch isn’t just about upgrading assets; it’s about delivering more opportunities for brands to grow through smart airport media strategies,” added Enright.'
by Alisha Buaya – Oct 15, 2024
MFA launches psychosocial safety guide for agencies, clients and media owners
Linda Wong: "The MFA People First Playbook was created in recognition of the critical importance of mental health and psychosocial safety in the workplace."
by Alisha Buaya – Oct 14, 2024
Wavemaker promotes Steve Thornton, Kristy Kinzett and Stephen Drawbridge
Peter Vogel: "Promoting from within is a big part of Wavemaker’s culture of positively provoking growth for our people, our business and our clients."
by Alisha Buaya – Oct 14, 2024
Cody Simpson and Great Northern Brewing Co. enjoy the great outdoors via Clemenger BBDO
Ant Phillips: "The six part adventure and interview series is the beginning of Great Northern’s move into entertainment and we’re excited to bring it to life."
by Alisha Buaya – Oct 14, 2024
'We're in the business of simple, not easy': Duncan Allan, Cameron Roberts, Tom O'Connor launch independent media agency Fourteen10
Bryan Wilmot, CMO of foundation client Stake, also spoke to Mediaweek about the agency's support as start-up to becoming Australia's the third-largest broker.
by Alisha Buaya – Oct 14, 2024
'I like to be a bit of an agitator': Atomic 212's Asier Carazo on building 'the best strategy team in Australia'
Plus: Carazo on the state of diversity in the industry and the importance of retaining clients.
by Alisha Buaya – Oct 13, 2024
Nakul Legha appointed as head of scripted at SBS
Legha joined SBS from Netflix where he spent several years helping to grow the streamer’s local content strategy and oversaw original developments and productions.
by Alisha Buaya – Oct 13, 2024
Scope3 to expand into sustainable AI after raising $25m funding
Brian O’Kelley: 'AI and the media industry are soon going to be indistinguishable.'
by Alisha Buaya – Oct 13, 2024
VMO reveals Ultimate Media Champion winners
Over six intense weeks, more than 200 media agency professionals tested the limits of their mental and physical strength, endurance, and determination.
by Alisha Buaya – Oct 13, 2024
DoubleVerify expands pre-screen content controls on Facebook and Instagram
Mark Zagorski: 'It's crucial that advertisers have access to advanced independent tools that help them protect campaigns before they run.'
by Alisha Buaya – Oct 11, 2024
World's most valuable brands miss out on $3.5 trillion of value creation: Interbrand's Best Global Brands Report
The list revealed a lack of investment in long-term brand strategy has left the Best Global Brands with at least $US3.5T of unrealised value.
by Alisha Buaya – Oct 11, 2024
