Alisha Buaya

Lexus extends principal partnership with the Victoria Racing Club and Melbourne Cup
Kylie Rogers: 'The relationship we have fostered over more than two decades has seen Lexus contribute to exceptional Melbourne Cup Carnival experiences since 2003.'
by Alisha Buaya – Mar 28, 2025

Meeting of the Minds: Lee Stephens and Per Tinberg from Meerkat Media
Stephens and Tinberg share their best career advice, hot takes, and what they currently have on repeat
by Alisha Buaya – Mar 28, 2025

Neil Patel reveals quick tricks to improving email marketing
'Marketing is a game of people's attention everywhere.'
by Alisha Buaya – Mar 28, 2025

Samba TV names senior vice president of international
Ashwin Navin: 'Zac’s leadership and deep industry expertise make him the ideal person to drive our international strategy forward.'
by Alisha Buaya – Mar 27, 2025

GroupM ranks #1 in the 2024 Australian COMvergence New Business Barometer Report
Aimee Buchanan: 'The COMvergence ranking is testament to the hard work, dedication, and innovative spirit of our teams.'
by Alisha Buaya – Mar 27, 2025

Streaming platforms are twice as efficient at driving business outcomes: VFC study reveals
The research also highlights the benefits of diversifying spend across a range of streaming platforms.
by Alisha Buaya – Mar 27, 2025

TRA makes four new appointments to Sydney team
Terri Hall: 'Bringing these four new roles on board marks the next chapter for our growth in Sydney and I’m looking forward to what we can achieve this year.'
by Alisha Buaya – Mar 27, 2025

Racing South Australia teams up with Emotive for first national campaign
Maddie Hassett: 'The campaign encapsulates the passion, dedication, excitement and true spirit of our sport.'
by Alisha Buaya – Mar 27, 2025

MESHKI launches OOH and social integration campaign via This is Flow and JCDecaux
Alex Rushton: 'By integrating real-time influencer content with a high-impact presence in Melbourne’s busiest locations, we reinforced our brand’s ability to lead and innovate in new spaces.'
by Alisha Buaya – Mar 27, 2025

We Are Social promotes Suzie Shaw as creative agency expands into Thailand
Toby Southgate: 'This is an exciting moment for us.'
by Alisha Buaya – Mar 27, 2025

Robbie Brammall challenges marketers to make brands 'unignorable' at the CMO dinner hosted by The Emma Logan Project
Emma Logan: 'He didn’t just challenge the room, he shared real-world stories about what it takes to build one of Australia’s boldest brands.'
by Alisha Buaya – Mar 27, 2025

The myth of ‘surprise and delight’: Why brands shouldn't try too hard
'Customers don't judge brand interactions in isolation, they benchmark them against broader interactions with big brands across industries.'
by Alisha Buaya – Mar 27, 2025
