Duane Hatherly

Fear is a terrible AI deployment strategy
Nina Christian explores why deploying AI out of fear, rather than a sound strategy, silently destroys brand trust.
by Duane Hatherly – Apr 24, 2026

Shareholders greenlight AU$156B Paramount-Warner merger
Wall Street approved the AU$156B Paramount merger, but a massive revolt of 4,000 actors threatens the current deal.
by Duane Hatherly – Apr 24, 2026

Final Call: Mediaweek Next of the Best Awards deadline extended
We caved. The Next of the Best Awards deadline is extended to May 1. Flex your bench strength and enter your best now.
by Duane Hatherly – Apr 23, 2026

QMS flips the switch on 50 new digital screens in Sydney
QMS has upgraded 50 static panels to digital across the City of Sydney street furniture network.
by Duane Hatherly – Apr 23, 2026

How HubSpot AI agents conquer the midnight shift
HubSpot ‘Grow’ conference panelists talk AI agents, and how they’re keeping humans in the loop.
by Duane Hatherly – Apr 23, 2026

IAS brings brand safety to the TikTok wild west
Integral Ad Science has expanded its Total Media Quality coverage to include TikTok Search Ads.
by Duane Hatherly – Apr 22, 2026

Preparing future marketers for an AI-driven world
The marketing skills gap is a readiness problem. Here’s how universities can swap the lecture theatre for Formula One.
by Duane Hatherly – Apr 21, 2026

Making it rain: Scroll Media lands AccuWeather exclusivity
The exclusive ANZ deal will power targeted, data-driven ad campaigns.
by Duane Hatherly – Apr 20, 2026

Netflix stumbles as co-founder Reed Hastings hits the eject button
In the shadow of a failed merger, Netflix co-founder Reed Hastings exits the board as Q1 earnings miss expectations.
by Duane Hatherly – Apr 17, 2026

ATime&Place launches ‘DEEP’ to hook Gen Z and Gen Alpha
The creative agency expands into brand-owned entertainment, digital products, and gaming.
by Duane Hatherly – Apr 15, 2026

Podean acquires Amerge in retail media shopping spree
This move marks the third acquisition for Podean in just six months, pushing managed media spend to over $500m.
by Duane Hatherly – Apr 15, 2026

David Ellison's nightmare: A-list coalition unites to kill the AU$156B Warner merger
A coalition of 1,000 Hollywood stars has launched a revolt to kill the AU$156B Paramount and Warner Bros. mega-merger.
by Duane Hatherly – Apr 14, 2026
