Vihan Mathur
Nielsen names Australia’s biggest ad spenders and fastest-growing categories in 2025
Retail once again dominated total ad investment.
by Vihan Mathur – Feb 9, 2026
SBS throws down a $500k challenge to fix how brands talk about sustainability
Brands and agencies are invited to develop TV creatives that normalise sustainable behaviour.
by Vihan Mathur – Feb 8, 2026
XXXX rewards Aussies in beer to back Great Barrier Reef via Thinkerbell
An Aussie way to save the world.
by Vihan Mathur – Feb 6, 2026
Media Movers: Bob Iger, James Valentine, Phil Rothfield, Sarah Harris, Osher Günsberg, and Jason Kendal
Plus: Robert Millett, Damian Kim, John Clements, Natalia Muller, Angus Leech, and many more.
by Vihan Mathur – Feb 6, 2026
NFL's historic Australian game gets a confirmed rival
San Francisco 49ers vs Los Angeles Rams.
by Vihan Mathur – Feb 6, 2026
Drive.com.au links car buying to a drive-thru in new Olympic-led brand campaign
The campaign will roll out from 6 February.
by Vihan Mathur – Feb 6, 2026
ABC to broadcast Mardi Gras Parade live nationwide
It'll feature one of the world's most largest LGBTQIA+ celebrations.
by Vihan Mathur – Feb 6, 2026
Bunnings gets the green light to use AI facial recognition to combat store crime
The new decision overturns a previous ruling by Australia’s privacy watchdog.
by Vihan Mathur – Feb 6, 2026
Ticketek Entertainment Group launches TEG Live platform to scale global touring
Country music is at the heart of TEG Live’s growth plan.
by Vihan Mathur – Feb 5, 2026
Better Than Yesterday with Osher Günsberg moves to Nova Podcasts
Better Than Yesterday with Osher Günsberg is now available on the Nova Player.
by Vihan Mathur – Feb 5, 2026
triple j Unearthed goes big on new music for 2026
2026 will also see Unearthed High return earlier than usual.
by Vihan Mathur – Feb 5, 2026
‘Lack of joined-up thinking’ Marketers need to rethink short-term creator campaigns
Why many are still failing to integrate creator marketing into their wider ecosystem.
by Vihan Mathur – Feb 5, 2026
