Vihan Mathur

Kayo SPORTS Stadium brings AFL, cricket and Supercars into Roblox
The experience includes games based on AFL, Cricket Australia and Supercars.
by Vihan Mathur – May 6, 2026

Same old pitch problems, ‘couple of surprises’: Darren Woolley breaks down 2026 State of the Pitch
The wolf of marketing sat down with Mediaweek to unpack this year's state of the pitch report.
by Vihan Mathur – May 6, 2026

Protein isn’t just trending - it’s taking over the aisle, and Muscle Nation wants a bigger bite
Mediaweek sat down with the brand's marketing boss to learn how it's competing in a protein-dominant market.
by Vihan Mathur – May 6, 2026

Stan Sport combines football’s biggest trophy chase under one roof
Alternative headline for people who call football 'soccer': Stan Sport combines soccer's biggest trophy chases under one roof.
by Vihan Mathur – May 5, 2026

ALDI skates into snow season with 2026 Special Buys drip
The retailer partnered with its official Snow Gear 2026 partner, the Sydney Bears Ice Hockey Club.
by Vihan Mathur – May 5, 2026

MFA launches new NGEN management program for rising media talent
This year, 55 mentor-mentee pairs earned places in the program, up from 35 last year.
by Vihan Mathur – May 5, 2026

ahm backs the messy reality of wellness with People Things via TBWA\Australia
The platform marks the next evolution of the brand and a renewed commitment to its challenger spirit.
by Vihan Mathur – May 5, 2026

Nova goes Bush Deep with its first video-led series
The show will be hosted by comedian Nikki Osborne's alter ego Bushie.
by Vihan Mathur – May 5, 2026

Publicis Production ANZ names Marie Skanderup as Client Partner
Skanderup joins from Ogilvy, where she most recently held dual roles as APAC Transformation Director and Program Director.
by Vihan Mathur – May 5, 2026

ON THE HOUSE adds 50 locations after $1.7m raise
The rollout brings free, organic and biodegradable period products into commercial and public restrooms.
by Vihan Mathur – May 5, 2026

ACAM creates AI series to help not-for-profits turn hype into action
The four-week online series focuses on providing NFP leaders practical guidance to apply AI effectively.
by Vihan Mathur – May 4, 2026

Better Homes and Gardens names Australia’s top creators at 2026 Creator Awards
Weekend renovator Emma Higgins was named People’s Choice winner.
by Vihan Mathur – May 4, 2026
