Advertising
Latest stories
Equality Media + Marketing wins BIODERMA media account across ANZ
The immediate strategy will focus on strengthening priority platforms.
by Vihan Mathur – Mar 24, 2026
'Added at the end': Why brands still struggle to build influencer marketing properly
The biggest missed opportunity? The late introduction of creators into campaign planning.
by Vihan Mathur – Mar 24, 2026
Simon Bates joins Nine as Director of Social Media and Off Platform
He joins from TikTok (ByteDance), where he served as Head of Content.
by Vihan Mathur – Mar 23, 2026
NGEN’s Charity Cup delivers $20K boost for vulnerable youth
Sydney delivered the highest fundraising total at $9,570.
by Vihan Mathur – Mar 23, 2026
Vodafone goes for the jugular with ‘stop paying for nonsense’ reboot
The campaign is fronted by comedian and actor Ali Wong.
by Vihan Mathur – Mar 23, 2026
Tubi rolls out new ad takeover formats in Australia with Samsung Galaxy S26
The new offerings mark a push by the streaming platform into higher-impact advertising solutions.
by Vihan Mathur – Mar 23, 2026
One sleep away from history: Matildas face Japan in Sydney final
The final will air live and exclusively across Network 10, 10 Play and Paramount+ from 6:30 pm AEDT.
by Vihan Mathur – Mar 20, 2026
Independent agency Sweeney Advertising celebrates 25 years
The agency will mark the milestone with foundation clients and long-standing partners through a series of events reflecting on its 25-year journey.
by Vihan Mathur – Mar 19, 2026
Rainbow toastie or ice cream sushi? Sydney Royal Easter Show bets on viral food for Gen Z
The Show is leaning into viral food culture with a new social-led campaign aimed at younger audiences.
by Vihan Mathur – Mar 19, 2026
AiMCO issues giveaway compliance rulebook for creators
'The influencer marketing industry is expected to hit $1 billion, showing just how important influencer campaigns and partnerships have become.'
by Vihan Mathur – Mar 19, 2026
LinkedIn brings BrandLink to Australia
BrandLink allows marketers to place video ads adjacent to trusted editorial content.
by Vihan Mathur – Mar 19, 2026
CBAA spotlights multicultural radio in Harmony Week
More than 1.5 million culturally and linguistically diverse Australians tune into community radio every day.
by Vihan Mathur – Mar 19, 2026
Amazon Ads and Spotify expand partnership in Australia
The move will allow Australian marketers to plan and buy across connected TV, display, audio and video within a single programmatic workflow.
by Vihan Mathur – Mar 18, 2026
Australian podcast on leadership and workplace culture joins iHeartRadio
Culture Capital is co-hosted by Prabha Nandagopal and Mundanara Bayles, and forms part of the BlakCast podcast network.
by Vihan Mathur – Mar 18, 2026
CPA Australia warns fuel costs and rate rise are squeezing small business
'Fuel isn’t optional – it’s fundamental – and when prices spike, costs rise immediately with very little room to hide.'
by Vihan Mathur – Mar 18, 2026
The leading media trade publication in Australia.
Get our top stories straight to your inbox daily by signing up to our Newsletter
By providing your information, you agree to our Terms of Use and our Privacy Policy. We use vendors that may also process your information to help provide our services.