Advertising
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ChatGPT opens doors to ads in Australia
OpenAI said there will be a clear separation between sponsored content and organic responses.
by Vihan Mathur – Mar 27, 2026

WPP Media tops RECMA Australia rankings 2025
EssenceMediacom remains the top-ranked agency in Australia.
by Vihan Mathur – Mar 26, 2026

‘Safeguard the identities’ : Meet the IMDB for creators
The launch comes as AI-generated content and deepfakes increase pressure on the industry.
by Vihan Mathur – Mar 26, 2026

Kantar launches AI-powered Converser to deliver human insight at scale
The launch comes as marketers face increasing pressure to deliver faster, more culturally relevant insights.
by Vihan Mathur – Mar 26, 2026

Emotive hires Clément Simon as Head of Social & Content
Simon joins from M+C Saatchi Sydney, where he was Social Strategy Director.
by Vihan Mathur – Mar 26, 2026

AiMCO welcomes six new members including Bastion and History Will Be Kind
The additions come as it tracks toward record membership growth in 2026.
by Vihan Mathur – Mar 26, 2026

Seven overhauls news leadership team
Rahni Sadler will join, while Gemma Williams' role expands.
by Vihan Mathur – Mar 25, 2026

Sticki brings creators into live events with new end-to-end offering
The launch comes as brands look to extend engagement beyond social feeds.
by Vihan Mathur – Mar 25, 2026

Spark Foundry Australia names Christian Solomon Melbourne Managing Director
Solomon will lead the Melbourne team and oversee operations.
by Vihan Mathur – Mar 25, 2026

Carat Perth updates three client leadership promotions
The appointments follow recent senior promotions of Geoff Langton and Sophie Park.
by Vihan Mathur – Mar 25, 2026
