Agency News
Latest stories

LEVO awarded Optimizely Solution partner of the year in APAC
Cale Maxwell: 'This award is a testament to our team's deep expertise, relentless drive and commitment to client success.'
by Alisha Buaya – May 15, 2025

IMAA asks WA Government junk proposed changes to Media and Creative Services Common Use Agreement
The amendments would severely limit opportunities for local and independent media agencies, and compound already-frustrated government departments.
by Alisha Buaya – May 14, 2025

GWM and Thinkerbell plug into carpool culture with Cannon Alpha launch
Tom Wenborn 'To celebrate its forthcoming launch we thought it only fitting that we brought its cutting-edge technology to life with just one more thing... bubbles.'
by Alisha Buaya – May 14, 2025

GMSV launches ‘Made for More’ platform in new campaign via MBCS and CRATER
Shanan Goldring: 'This campaign was born from a simple insight: that modern families don’t want to choose between power and engineering, or comfort and capability.'
by Alisha Buaya – May 14, 2025

OMD Create and Simplot showcase new range with 'Deli Lane' dining experience
Katie Saunders: 'With the Birds Eye Deli range, we’re bringing paddock-to-plate quality to Australian kitchens, making it easier than ever to master midweek meals with proudly grown Australian ingredients.'
by Alisha Buaya – May 14, 2025

Media agency execs belt out a tune for SBS's Eurovision Karaoke Contest
The Melbourne event had an 80s theme and was hosted by performer Skyla who delighted the audience with a surprise performance to Loreen’s Euphoria.
by Alisha Buaya – May 13, 2025

72andSunny ANZ wins Princess Cruises
Nick Ferguson: 'We appointed 72andSunny due to their belief in Optimism and their expertise working with modern global and Australian brands and their ability to connect these with modern Australian audiences.'
by Alisha Buaya – May 13, 2025

Avenue C appointed media agency partner for Zip Water across ANZ
Mike Abbott: 'Avenue C impressed us with their strong, integrated approach across media - from social and SEM to influencer and SEO.'
by Alisha Buaya – May 13, 2025

Impressive names General Manager
Robert Tadros: 'Her deep understanding of media, performance, and people-first leadership will be instrumental as we continue to scale and deliver exceptional value to our clients.'
by Alisha Buaya – May 13, 2025

Emotive appoints Head of Partnerships
Sebastian Revell: 'She’s whip smart, wildly versatile, and the kind of operator who’ll help supercharge our next phase of growth.'
by Alisha Buaya – May 13, 2025
