Agency News
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VML ANZ appoints Paul Bradbury as CEO as Tom Tearle steps away
The appointment lands as VML ANZ looks to build on a period of strong growth.
by Natasha Lee – Jan 12, 2026

Yakkazoo appoints Felippe Diaz to drive growth and partnerships
He's stepping into a newly created role.
by Natasha Lee – Jan 12, 2026

Slather opens 2026 with skin-peeling infomercial via Sickdogwolfman
The brand launched with the distinctive positioning of the sun as a villain to confront cancer crisis in Australia.
by Vihan Mathur – Jan 12, 2026

Altos tequila turns up the volume at the Australian Open with Casa Altos
Don't forget to carry your salt and lime.
by Vihan Mathur – Jan 12, 2026

NAB launches new ‘Your partner for every stage’ campaign
Your partner for every stage is positioned as the start of a multi-year creative and strategic direction for NAB.
by Vihan Mathur – Jan 12, 2026

NLA appoints Priya Kanniappan as Sydney CMO
Her appointment follows a strong year with more than $420 million in novated leases.
by Makayla Muscat – Jan 12, 2026

Cricket Australia breaks broadcast tradition, putting the Ashes’ first over on billboards
The activation reached more than 1.18 million Australians.
by Vihan Mathur – Jan 12, 2026

Bench Media elevates senior team with Nicole Jurke and Ting Zhang
Both promotions are effective immediately.
by Vihan Mathur – Jan 12, 2026

Pinterest CMO Andréa Mallard exits after eight years
Over time, Mallard has become one of the company's most influential internal voices.
by Natasha Lee – Jan 8, 2026

DoubleVerify brings DV Authentic Streaming TV via IMDb
DoubleVerify notes that 83% of Americans now use streaming services and many prefer ad-supported models.
by Vihan Mathur – Jan 7, 2026
