Latest stories
"It’s about moving our clients closer to their ambitions" - Houston Group expands creative leadership
Alex Toohey: 'Our creative team are positioned to push boundaries and produce work that reflects both the ambition of our clients and the agency.'
by Alisha Buaya – Aug 14, 2025
Former Droga5, Monkeys and Clemenger leaders launch Princess
Sam Dickson: 'Difference is the only way forward. If you stick to that, you create work that makes everything else feel out of date.'
by Alisha Buaya – Aug 13, 2025
It began with an avocado-fuelled breakfast rave - ‘Avo-can-do so can you’
Australian Avocados has partnered with Thinkerbell on a new multi-channel campaign encouraging Australians to embrace a “can-do” attitude.
by Mediaweek Admin – Aug 13, 2025
MBCS levels up with Kinesso Creators & Content team integration
Harry Preston: 'This evolution allows us to bring together the strategic expertise of Kinesso’s influencer and community team with the creative firepower of MBCS.'
by Alisha Buaya – Aug 13, 2025
Toby Talbot exits Ogilvy ANZ after three years as CCO
Reed Collins: 'He leaves us in an incredibly strong creative position and I'm confident about our future.'
by Alisha Buaya – Aug 12, 2025
New donor campaign seeks the blood of Australia's middle children
The A Moment for the Middle Child campaign, launched on National Middle Child Day, uses sibling rivalry to inspire young Australians to give blood.
by Mediaweek Admin – Aug 12, 2025
Thinkerbell & GWM team up to deliver world's first plug-in hybrid electric... pants?
GWM has unveiled the world’s first ‘plug-in hybrid electric pants’ in partnership with Thinkerbell, using its Vehicle to Load technology to power wearable performance gear.
by Mediaweek Admin – Aug 12, 2025
Who is Robbo? Ad Standards says Mazda's ute driver was not safe to be around on-site
The Ad Standards community panel resolved a complaint regarding the Mazda BT-50 ute, following accusations it promoted reckless driving.
by Talon Admin – Aug 11, 2025
Ubank launches 'See Money Better, Do Money Better' with Infinity Squared
Andrew Morrison: 'At the heart of this campaign is a simple insight: The shift towards a cashless society has made money feel abstract and chaotic.'
by Alisha Buaya – Aug 11, 2025
Australians want banks to play more of a role in their financial lives. One bank claims 'It Takes a Little Westpac'
Christina Aventi: 'It’s a long idea designed to stretch, practically and emotionally, and to reflect a brand that enables momentum without needing to be at the centre of the story.'
by Alisha Buaya – Aug 11, 2025
