Latest stories
OMA names finalists for 2025 Creative Awards
The Outdoor Media Association has revealed the finalists for its 2025 Creative Awards ahead of the winners announcement on 1 April.
by Mediaweek Admin – Mar 12, 2026
How Specsavers and News Australia turned a public health crisis into a 252% traffic surge
A dementia awareness play that moved Australians from vague anxiety to hearing checks.
by Natasha Lee – Mar 11, 2026
ABC launches 'most trusted news' campaign via Leo - just don't mention the war
Talk about timing.
by Natasha Lee – Mar 10, 2026
'50 shades of CK': Dakota Johnson models new undies for Calvin Klein
Social media comments on the raunchy campaign include everything from "perfect" to "nothing we haven't seen before."
by Nama Winston – Mar 10, 2026
JCDecaux launches Nurture for Country to support First Nations businesses
The program provides eligible First Nations-owned and controlled businesses with access to JCDecaux’s national Out-of-Home network.
by Natasha Lee – Mar 4, 2026
NHVR launches Operation Ambit to target heavy vehicle driver fatigue
It comes after nearly 5,000 fatigue breaches in 2025.
by Natasha Lee – Mar 2, 2026
Skin Control taps TAG as digital partner for next growth phase
It comes as the company moves into what it describes as a high-growth phase.
by Natasha Lee – Mar 2, 2026
NAB unveils homeowner campaign spotlighting ‘partnership’ in the property journey
It positions the bank as a long-term partner throughout the homeownership journey.
by Natasha Lee – Mar 2, 2026
#PetTok scrolling turns into pet adoption thanks to AWL NSW and Saatchi
AWL NSW and Saatchi are inserting adoption prompts into pet TikToks, linking to real animals.
by Mediaweek Admin – Mar 2, 2026
Telstra revives 'wherever we go' campaign with bigger sequel
The telco's ‘Telstrut’ returns for footy season, with a 90-second film and handcrafted out-of-home creative.
by Mediaweek Admin – Mar 2, 2026
