Latest stories
Enigma nabs Kate Sheppard as Sydney Managing Director
Most recently, she was Managing Director at Connecting Plots, following a two-decade tenure at DDB.
by Vihan Mathur – Apr 13, 2026
How a friendship forged two decades ago helped Lyndall Spooner grow 5D
Despite running seperate companies, there's never been any frenemy energy between Spooner and Social Soup's Sharyn Smith.
by Natasha Lee – Apr 13, 2026
Omnicom lands IBM global media account
It comes as the company continues to reassess its broader agency structure.
by Mediaweek Admin – Apr 10, 2026
Hugh Jackman and Ryan Reynolds bring chaos, banter (and sailing) ahead of Rio Grand Prix
It's giving Deadpool and Wolverine vibes with catastrophically fewer F-bombs.
by Vihan Mathur – Apr 10, 2026
Australian Marketing Institute CEO Bronwyn Heys departs
Kathryn Illy, a former CMO and commercial executive, will step into the Acting CEO role.
by Vihan Mathur – Apr 10, 2026
AI is exposing leaders who just manage busywork
The rise of artificial intelligence is stripping away the corporate layers where executives used to hide from hard work.
by Duane Hatherly – Apr 10, 2026
Palladium Insight expands into Australia with two senior hires
Ian Bellerby has been appointed as Head of Brand Tracking & Comms and Josh Thomas-Goodey as Director.
by Vihan Mathur – Apr 9, 2026
Belong turns Reddit threads into ads via OMD
At the centre of the execution is Reddit, where real user-generated “simple solutions” were sourced and transformed into creative.
by Vihan Mathur – Apr 9, 2026
Taboola’s DeeperDive AI hits 7 million monthly users in 8 months
The product is being positioned as one of the largest AI answer engines on the open web.
by Vihan Mathur – Apr 9, 2026
SharkNinja lifts sales 12% with retail media push via Zitcha and Market Media
The campaign generated more than 830,000 impressions and over 6,400 clicks across all channels.
by Vihan Mathur – Apr 9, 2026
