Latest stories

Australian food sector ad spend rises to $414 Million: Nielsen
Rose Lopreiato: 'Staying informed on competitive spend is essential to making smarter, faster decisions about channel mix, share of voice, and campaign timing.'
by Alisha Buaya – Apr 30, 2025

New MFA and Roy Morgan initiative brings inclusive insights to media planning
Luisa Dalli: 'This is a game-changer for media planning - and a win for brands, agencies, and audiences alike.'
by Talon Admin – Apr 30, 2025

Uber Eats teams up with Aussie icon Huey to bring democracy sausages to your door via Special
Nicole Bardsley: 'The post-vote Democracy Sausage is a cherished part of Aussie culture.'
by Alisha Buaya – Apr 30, 2025

Striking new OMA campaign underscores the public value of Out of Home advertising
Elizabeth McIntyre: 'People see an ad in a public space, but what they don’t see is how that ad is helping pay for the infrastructure we all rely on, and how much it saves taxpayers.'
by Talon Admin – Apr 30, 2025

TPG unveils refreshed brand campaign via R/GA
Krista Blythe: 'This refresh is about showing up in a way that reflects how far we’ve come.'
by Alisha Buaya – Apr 29, 2025

Porter Novelli names Managing Partner - Engagement
Rhys Ryan: 'Laura’s strength is her ability to translate complexity into clarity, building genuine connections that cut through noise and drive real impact.'
by Alisha Buaya – Apr 29, 2025

CulturalPulse appoints ex-Naked Managing Director as Chief Commercial Officer
The independent multicultural marketing and media agency has also expanded roles for senior leaders Karissa Fletcher and Reg Raghavan.
by Alisha Buaya – Apr 29, 2025

oOhmedia's CEO Cathy O’Connor to exit
'We have agreed that the Company is now ready for new leadership.'
by Natasha Lee – Apr 29, 2025

Mediahub and 303 MullenLowe team up for 'Your push is power' campaign
Kylie Macey: 'Our goal was to create more than just an awareness campaign, we wanted to help build a national movement around mental health.'
by Alisha Buaya – Apr 29, 2025

Budget Direct pops in latest Insurance Solved campaign via 303 MullenLowe
Bart Pawlak: 'This not only leaves an increasingly value conscious audience feeling reassured by Budget Direct, but also with a smile on their face.'
by Alisha Buaya – Apr 29, 2025
