Latest stories

Initiative unveils hires and promotions to its national strategy team
Tom Dodd: 'Initiative’s strategy team will push the boundaries of what media can achieve.'
by Alisha Buaya – Mar 4, 2025

Organic Pacific appoints Sarah Smith as acting managing partner as Annabelle Gigliotti steps back for cancer treatment
Annabelle Gigliotti: 'I'm open about my diagnosis because I want to encourage as many people to get checked as possible.'
by Alisha Buaya – Mar 4, 2025

Larissa Ozard lands at TEG in general marketing role after Seven departure
'VERY excited'.
by Natasha Lee – Mar 4, 2025

UNICEF and Cricket Australia turn sporting moment into a call to fundraise via Howatson+Company
Libby Hodgson: 'By leveraging the excitement of the Women’s Ashes, we were able to shine a light on the barriers still faced by millions of girls globally and rally support to change their futures.'
by Alisha Buaya – Mar 3, 2025

FedEx appoints Digital Minds to lead SEM
Lija Wilson: 'Winning an account of this scale reinforces our commitment to delivering high-impact, scalable growth on a global level.'
by Alisha Buaya – Mar 3, 2025

Hatched hires investment director and senior account manager
Danni Dimitri: 'Having these two ambitious women join us in 2025 will enhance our client service and product while taking Hatched to the next level.'
by Alisha Buaya – Mar 3, 2025

Simon Lee joins Enigma as chief creative officer and partner
Lisa Sutton Gardner: 'Simon’s appointment is indicative of the scale of our creative ambition and our commitment to achieving it.'
by Alisha Buaya – Mar 3, 2025

Australian Eggs turbocharges dinner via Connecting Plots
Becky Vila: 'We wanted to showcase the wider range of relationships that exist within the extended family dynamic.'
by Alisha Buaya – Feb 28, 2025

WPP reports revenue drop as it plans to increase investment in AI, data and tech
Mark Read: 'We achieved significant progress against our strategy in 2024 with the creation of VML, Burson and the simplification of GroupM.'
by Alisha Buaya – Feb 28, 2025

Val Morgan: A story of resilience and reinvention in advertising
Paul MacGregor: 'It's very much a Phoenix rising from the ashes story.'
by Natasha Lee – Feb 27, 2025

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