Latest stories
Virtual influencers will grab 30% of influencer budgets: Ogilvy's Future of Social report
Richard Brett: "Social media remains as popular as ever, accounting for almost half of the time people spent on screens in 2023."
by Talon Editor – Mar 26, 2024
Adobe taps Accenture to co-develop industry solutions with Firefly AI
97% of business leaders expect generative AI to be transformative for their company and their industry, according to Accenture.
by Talon Editor – Mar 26, 2024
DuluxGroup puts master media account up for pitch
The account was last up for review in 2020 and saw OMD reappointed.
by Alisha Buaya – Mar 26, 2024
BMF nabs Special's Eileen Cosgrove-Moloney for joint GM role
Cosgrove-Moloney returns from Tokyo, where she served as GM of Special.
by Talon Editor – Mar 26, 2024
Resolution Digital named global website agency for a2 Milk
Last week, the OMG agency also won El Jannah's digital media and SEO account.
by Alisha Buaya – Mar 26, 2024
Havas Group ANZ appoints Marco Villella as head of talent
Villella has started in the role, based in Sydney and reporting to Candice Veasey.
by Talon Editor – Mar 26, 2024
Mahlab expands into Singapore, embraces AI-driven future
This expansion marks a new chapter in the agency's 27-year history.
by Alisha Buaya – Mar 26, 2024
Mediaweek’s Sales Team of the Year: February spotlights Man of Many
"Our goal is to become a household name, not just within men's lifestyle publishing, but publishing in general."
by Tess Connery – Mar 26, 2024
Justin Hind's Reunion Agency launches first work for Rest Super
Reunion Agency, launched in June 2023, is co-led by Hind and Stephen Knowles.
by Talon Editor – Mar 26, 2024
SBS, Jack Nimble debut 'Alone Cologne' for Alone Australia Season 2
Notes of "smoked fish skin, unwashed skin, and greasy hair."
by Talon Editor – Mar 26, 2024
Australia takes #6 spot in WARC effective 100 ranking
Australia's best-performing campaign, coming in at #11, was Curing Homesickness by CHEP Network in Melbourne.
by Alisha Buaya – Mar 25, 2024
Maurice Blackburn confirms media account up for pitch
The incumbent is independent agency Half Dome, which has serviced the account since August 2021.
by Alisha Buaya – Mar 25, 2024
Emotive asks industry to donate $5m in media to combat deep seabed mining threat
Simon Joyce: "Deep Rising isn't just a campaign; it's a vital call to action to safeguard our planet's future."
by Talon Editor – Mar 25, 2024
Cadbury expands Accessible Easter Egg Hunt with NextSense and FutureLabs
Chris Rehn: "It’s important we continue talking about how to make Australia a more inclusive society."
by Talon Editor – Mar 25, 2024
Murmur Group teams up with Aryma Labs for data-driven marketing solutions
The agency will be the sole channel partner for Aryma Labs.
by Alisha Buaya – Mar 25, 2024
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