Latest stories
303 MullenLowe taps Akkomplice's Sara Oteri to lead Perth creative team as Damian Royce departs
Oteri's appointment is effective immediately. Chief creative officer, Royce, will return to Melbourne end of March.
by Mediaweek Admin – Feb 21, 2024
Mediaweek HOT List February 2024: Vegemite welcomes Taylor Swift, Mastercard's wheelchair ball kid program
UnLtd and Bench raise funds for Youth Off the Streets, BMF and Tourism Tasmania captures the moment with Queen Mary.
by Toby Harrison and Dan Krigstein – Feb 21, 2024
Clare Pickens appointed CEO of Leo Burnett Australia by Publicis Groupe ANZ
Michael Rebelo: "We are excited to bring such a unique international leader to Australia."
by Mediaweek Admin – Feb 21, 2024
Eyeota and Vistar Media unveils partnership as DOOH market grows in Australia
"The beginning of a new chapter for marketers in APAC."
by Mediaweek Admin – Feb 20, 2024
Sound Story appoints Kirsty Rivers as industry relations director, adds Vivienne Kelly and Maddie Koczanowski to team
"A fierce advocate and champion for the Australian music ecosystem."
by Mediaweek Admin – Feb 20, 2024
News Corp's Michael Krawczyk joins SeenThis as new commercial director
Krawczyk moves to SeenThis from his prior position at News Corp as national head of digital client growth and capability.
by Mediaweek Admin – Feb 20, 2024
Alinta Energy rolls out 'True Power' brand platform via BMF amid greenwashing crackdown
The move comes at a time where discussions surrounding greenwashing in the advertising industry have been intensifying.
by Mediaweek Admin – Feb 20, 2024
M&C Saatchi's chief strategy officer Emily Taylor to depart
Taylor is the latest senior leadership departure from the agency and follows chief creative officer Cam Blackley's departure last year.
by Mediaweek Admin – Feb 20, 2024
Sam Snowden announces new role as head of social and content for DDB Melbourne following departure from DDB NZ
"And just like that, he was slaying social & creating content at the speed of culture"
by Mediaweek Admin – Feb 20, 2024
Dentsu Creative and Love Media launch The Iconic's new brand platform
'Got You Looking' is Dentsu Creative's first major brand campaign for The Iconic.
by Mediaweek Admin – Feb 19, 2024
Thinkerbell picks up Hort Innovation's integrated account
Thinkerbell has won the integrated account - spanning creative, media, PR, and social - following a competitive pitch, Mediaweek can reveal. TBWA previously held the creative, PR, and social account. Atomic 212 was the brand's media agency, appointed in early 2020. This time around, Hort Innovation went to market for a full-service solution.
by Talon Editor – Feb 19, 2024
Apple ramps up "Shot on iPhone" brand push with Usher's Super Bowl Halftime Show via TBWA\Media Arts Lab
Since the start of the year Apple has been ramping up its brand films in APAC in response to declining smartphone sales
by Mediaweek Admin – Feb 19, 2024
Thinkerbell joins cool water trend with 'Water Can' brand launch
"A fun step into co-ownership of brands and product design for Thinkerbell."
by Mediaweek Admin – Feb 19, 2024
Ex-Foxcatcher's David Gaskill launches AI data collection platform ZRO Fox
David Gaskill: "It will become vital to ensure the data required for customisation and prompting is available."
by Mediaweek Admin – Feb 19, 2024
Adam Gilchrist headlines latest campaign for Kayo Sports via Fox Creative
"Our new campaign is a celebration and an invitation to all sports lovers."
by Mediaweek Admin – Feb 16, 2024
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