Latest stories

VML expands global health network into AUNZ with appointment of MD Kristina Luburic
"There’s never been a greater appreciation of the power of health and medical science as there is right now."
by Mediaweek Admin – Feb 1, 2024

MBCS promotes Toby Maclachlan and Trent Peppercorn
MBCS launched in 2022 as an agency tasked with connecting IPG’s creative, content and experience capabilities.
by Mediaweek Admin – Feb 1, 2024

Emotive taps ex Poem co-founder Matt Holmes for new 'fame' offering
"I have always believed in putting PR at the beginning of the creative process."
by Mediaweek Admin – Feb 1, 2024

Slingshot to lead media strategy, planning and buying for Krispy Kreme Australia
"We welcome the opportunity to bring our signature Unconventional Intelligence across media strategy, planning, and implementation."
by Mediaweek Admin – Feb 1, 2024

Mediaweek’s Sales Team of the Year: February entries now open
Nominations are open from Thursday, February 1
by Mediaweek Admin – Feb 1, 2024

Canteen Australia partners with whiteGREY, appoints Janelle Cook executive director to revamp brand
The brand revival precedes the 30th anniversary of National Bandanna Day, a milestone event that has raised over $35M for young Australians with cancer.
by Mediaweek Admin – Jan 31, 2024

Location:live offers prime Australian brand spaces to the world as it launches lo:live
The lo:live marketplace provides unlimited, free access to 170 premium locations across Australia.
by Mediaweek Admin – Jan 31, 2024

Modibodi taps Bread Agency as global social media partner
Kerry Cusack: “Social media plays a key role in telling our story."
by Mediaweek Admin – Jan 31, 2024

Guideline SMI report to detail key media and ad spend trends for 2024
The report will be available as part of an exclusive webinar presentation in partnership with Mediaweek.
by Mediaweek Admin – Jan 31, 2024

Melbourne creative agency Taboo appoints Frannie Rhodes as managing partner
Rhodes has 25 years experience in iconic US agencies, including Goodby Silverstein & Partners, TBWA\CHIAT\DAY New York and Strawberryfrog.
by Mediaweek Admin – Jan 30, 2024

Carnival unveils '100% Holiday' campaign via Today the Brave amidst rising competition in the cruising industry
The move comes shortly after P&O Cruises launched its first brand platform in 10 years with Supermassive.
by Mediaweek Admin – Jan 30, 2024

Apple pushes brand films in APAC as it seeks to overcome falling smartphone sales
The films are part of a strategy to engage audiences with the brand as smartphone sales decline globally
by Talon Editor – Jan 30, 2024

IMAA sets a record as it welcomes 45 media partners in 2024
40 media organisations have re-committed to supporting the indie agency sector, while five new media partners join.
by Mediaweek Admin – Jan 30, 2024

Victoria Bitter launches its first major campaign via The Monkeys, 'Means More'
"Showing that a hard earned thirst doesn’t just take brawn, it also takes skill."
by Mediaweek Admin – Jan 30, 2024

Kathryn Furnari joins Innocean Australia as its head of media
Furnari has also been recognised for her work in FMCG, data-driven marketing and COVID response strategies.
by Mediaweek Admin – Jan 30, 2024

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