Latest stories
DoubleVerify launches Attention Lab to maximise campaign performance
•Attention Lab covers industry benchmark reports and illustrative case studies
by Mediaweek Admin – Oct 6, 2022
Orchard and Kaimera are appointed as the creative and media agencies of Epson
This follows the launch of its national B2B campaign, 'Taking Sustainability Seriously'
by Mediaweek Admin – Oct 6, 2022
Dentsu appoints Graham Alvarez-Jarratt as strategy partner
Alvarez-Jarratt joins from Leo Burnett where he was head of strategy
by Mediaweek Admin – Oct 5, 2022
VMG reaches over 90 per cent of Australians following TTB acquisition
VMG owns 72 per cent of Australia’s third largest property portal
by Mediaweek Admin – Oct 5, 2022
Archibald Williams launches insights work backed by research with Neilsen
The paper challenges the current state of marketing automation comms and effectiveness of existing approaches
by Mediaweek Admin – Oct 5, 2022
SMI: Underlying August ad spent up 6%, year to date remains in record territory
Best performing sectors are Outdoor bounce back, while Cinema spend doubles
by Mediaweek Admin – Oct 5, 2022
Sparrow’s Nest: The art of giving constructive feedback in any situation
Plus how to listen and the five principles of Deep Listening
by Greg Graham – Oct 5, 2022
Red Havas Brisbane welcomes new client wins
The wins follow the appointments of Haylie Marchant and Kyra Shakspeare
by Mediaweek Admin – Oct 5, 2022
Dentsu's Reading the Room survey reveals how Australians respond to economy concerns
The survey uncovered key consumer segments that demonstrate these responses
by Mediaweek Admin – Oct 4, 2022
Multimedia Buying and Planning MD Meg Gossert reveals why consistency is key with clients
Gossert also discusses the benefits of being part of the IMAA
by Alisha Buaya – Oct 3, 2022
