Latest stories
Metcash appoints Ivan Curic to lead sales at LocalEyes retail media network
Curic will oversee sales strategy, partnerships and agency engagement as the network expands across Metcash’s food, liquor and hardware divisions.
by Natasha Lee – Sep 2, 2025
Soda Communications takes the helm for HX Expeditions in ANZ
Shannon Davis: 'It was extremely important to us to align with a like-minded agency who understand our product and brand as well as the challenges of our sector.'
by Alisha Buaya – Sep 2, 2025
yo, Menulog scales ethical AI-powered hyperlocal campaign with Bliss n Eso
Kiely Decker: 'Our ambition was to weave hyperlocalisation into every execution, from audio shout-outs to shopfront visuals, without losing craft.'
by Alisha Buaya – Sep 2, 2025
Topher Jones and Louise Rutherford join M+C Saatchi in senior roles
Tanya Vragalis: 'Topher and Louise have a deep level of experience, strong leadership, and a shared commitment to building best-in-class client partnerships.'
by Alisha Buaya – Sep 2, 2025
UNIFIED launches accelerator program Ground Floor for unsigned artists at BIGSOUND 2025
Backed by Community Music’s $10m pledge, the program offers mentorship, training and release support to help independent acts build sustainable careers.
by Natasha Lee – Sep 2, 2025
What's up SubDog? Subway loads up hotdogs with branded EA Sports FC tournaments
Rodica Titeica: 'We’re proud to launch something that feels both culturally sharp and unmistakably Subway.'
by Alisha Buaya – Sep 2, 2025
Visit Sunshine Coast revives Sunshine Moments with cheeky 'Sickie' stunt
Emma Bedsor: 'We wanted to tackle burnout in a playful yet impactful way.'
by Alisha Buaya – Sep 1, 2025
Yarrrr! Go-Jo boards a pirate ship in Sydney for TikTok LIVE concert
Bridget McBride: 'This campaign shows how we're using music and entertainment to turn everyday moments into something extraordinary.'
by Alisha Buaya – Sep 1, 2025
Martha Stewart and Snoop Dogg get lit for EZ Reach campaign
Felipe Favoretto: 'We've built on what’s worked and challenged ourselves to make the next campaign bigger, sharper, and more culturally relevant.'
by Alisha Buaya – Sep 1, 2025
Moonlight Cinema turns 30 with blockbusters and big brand tie-ins
Val Morgan is offering scalable brand activations across Sydney, Melbourne, Brisbane, Perth and Adelaide.
by Natasha Lee – Sep 1, 2025
Ferro-grad and ex-Disney animators break supplement ad clichés
Cam Blackley: 'This is the kind of work that proves that you can create cut-through in any category (even one that discusses constipation) if you have an entertaining, well- executed idea.'
by Alisha Buaya – Sep 1, 2025
University of Western Australia names VML Perth and WPP Media as new creative and media partners
Haylee Felton: “There was an instant alignment of values, and we anticipate a strong and collaborative partnership with a one-team mindset.'
by Alisha Buaya – Sep 1, 2025
“It's not a nice thing for a lot of agencies to talk about people avoiding what we do" - Atomic Atomic 212° looks beyond 'attention'
'It is our duty as agencies to continue to understand what audiences are doing, and this is a great way to use it to understand and also put it into action.'
by Alisha Buaya – Sep 1, 2025
Enero Group posts FY25 growth, OBMedia sale sharpens focus on agencies
Ian Ball: “As we enter FY26 with a more defined portfolio and an exclusive focus on our award-winning agencies - our focus is firmly on building the next chapter of growth for Enero.'
by Alisha Buaya – Aug 29, 2025
IMAA Spotlight: SPEED Managing Partner Ian Perrin on the indie difference
Ian Perrin discusses his team’s approach to pitching, revealed which indies he thinks are crushing it and his work with the Keep Talking initiative.
by Alisha Buaya – Aug 29, 2025
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