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Latest stories

ANA, WARC, and LIONS announce research partnership to establish a culture of effectiveness
Agencies

ANA, WARC, and LIONS announce research partnership to establish a culture of effectiveness

• The project addresses the culture of effectiveness and elements of campaign effectiveness

by Mediaweek AdminJun 28, 2022

Amobee partners with iD Social to offer insights and ad efficiencies in paid social campaigns
Agencies

Amobee partners with iD Social to offer insights and ad efficiencies in paid social campaigns

• The partnership allows advertisers to build and activate unified audience pools

by Mediaweek AdminJun 28, 2022

Half Dome introduces unlimited paid annual leave in industry first
Agencies

Half Dome introduces unlimited paid annual leave in industry first

• The 'Unlimited Leave' experiment allows the Half Dome team to take however much paid leave they need throughout the year

by Mediaweek AdminJun 28, 2022

IMAA Pulse Survey finds indie agencies will grow in staff but the talent pool remains poor
Agencies

IMAA Pulse Survey finds indie agencies will grow in staff but the talent pool remains poor

• The survey also found indie agencies are also focused on diversity and inclusion and sustainability

by Mediaweek AdminJun 28, 2022

Think HQ appoints Dr Som Sengmany as multicultural insights director
News

Think HQ appoints Dr Som Sengmany as multicultural insights director

• Dr Sengmany will draw on his 15 years of industry experience and research expertise

by Mediaweek AdminJun 28, 2022

Bastion Amplify expands its social media team with three senior appointments
Agencies

Bastion Amplify expands its social media team with three senior appointments

• Swankie, Andrews and Wolf will lead the continued growth of the independent agency

by Mediaweek AdminJun 28, 2022

Magnite announces Maddy Mewing as seller lead in Australia
Agencies

Magnite announces Maddy Mewing as seller lead in Australia

• Mewing is covering Nikola Small’s role while she is on maternity leave

by Mediaweek AdminJun 28, 2022

Mindshare launches Australian first Inclusion Private Marketplace
Agencies

Mindshare launches Australian first Inclusion Private Marketplace

• Inclusion PMP also ensures the media it invests in is inclusive, diverse and represents all Australians

by Mediaweek AdminJun 28, 2022

Cannes Lions International Festival of Creativity: Recapping the week & winners
Agencies

Cannes Lions International Festival of Creativity: Recapping the week & winners

Trophy cabinet: Best bragging rights come with the biggest trophies

by Talon AdminJun 27, 2022

Yakkazoo MD Mark Barrett discusses the agency's growth in the digital space
Agencies

Yakkazoo MD Mark Barrett discusses the agency's growth in the digital space

• Barrett also spoke about the merger with Frontier Media and joining the IMAA

by Alisha BuayaJun 27, 2022

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