Latest stories

HSLR launches cheeky multi-channel push for ready-made meals brand MACROS
Souha Intani: 'So we paired this cheeky tone with an instantly recognisable dating profile device to make MACROS the ultimate catch.;
by Alisha Buaya – Aug 25, 2025

The ad industry doesn't need another agency - it needs AI-powered creative platform Tango & Cache
Craig Page: 'The ad industry doesn’t need another agency. It needs a way to rapidly evolve without losing the human touch that makes work great.'
by Alisha Buaya – Aug 22, 2025

IMAA Female Leaders of Tomorrow program marks biggest year yet
Sam Buchanan: 'We’re proud of the programme’s contribution to addressing both the gender pay gap and the need for female leaders in Australia’s media industry.'
by Alisha Buaya – Aug 22, 2025

AKQA takes to the "AI battlefield" and promotes Rodney Greenfield to Executive Director of AI & Data
Justine Leong: 'AI is now a battleground for agency differentiation, and Rodney’s elevation to the leadership team reinforces our commitment to treating it not just as a tool, but as a strategic foundation.'
by Alisha Buaya – Aug 22, 2025

Meeting of the Minds: Nikola Small and Keelin Shaughnessy from Magnite
Small and Shaughnessy reveal the best career advice they’ve received, industry hot takes, and what they have on repeat.
by Alisha Buaya – Aug 22, 2025

Why carsales steered its rebrand in-house and shifted focus on content and audience growth
Constantinou also spoke about cohesiveness, consistency and expanding its content.
by Alisha Buaya – Aug 22, 2025

Subaru launches Forester Hybrid national campaign with Starcom
Ross Ashby: 'Together with Epsilon Australia, this campaign is a great example of how data, creativity and context in media come together to drive impact and ultimately sales.'
by Alisha Buaya – Aug 21, 2025

It's time for a pivot with YouTube Under-16 ban impact to be felt by media planners
It's time for a rethink on how to reach younger audiences as the under-16 social media ban comes into effect.
by Talon Admin – Aug 21, 2025

BritBox launches 'See It Differently' campaign with Uncommon
Richard Hill: 'In adopting this innovative global creative campaign for Aussies, we are asking our local audience to ‘See it Differently’, while also connecting to the true craftsmanship of British telly.'
by Alisha Buaya – Aug 21, 2025

Hardie Grant Media acquires creative comms agency Keep Left
Caroline Catterall: 'Joining Hardie Grant marks an exciting new chapter for us as a levelled-up Indie.'
by Alisha Buaya – Aug 20, 2025
