Latest stories

James Wright appointed Havas Group CEO ANZ following 'positive' exit of Virginia Hyland
Mediaweek spoke with Wright about Hyland’s departure, stepping up to the new role, market dynamics and his vision for growth in the year ahead.
by Alisha Buaya – Jul 15, 2025

IMAA backs ACCC push for digital platform reforms
Sam Buchanan: 'Clearer rules level the playing field.'
by Alisha Buaya – Jul 15, 2025

Christa Muller joins Cymbal to lead social and influencer services
Sarah Hall: 'Christa’s appointment brings senior oversight to the organic and influencer space, allowing us to continue scaling with purpose.'
by Alisha Buaya – Jul 15, 2025

Now NZ's biggest OOH company, QMS-backed MediaWorks wins Auckland Transport
Barclay Nettlefold: 'This win is a game changer and re-shapes the way OOH will be planned and bought by advertisers in New Zealand.'
by Alisha Buaya – Jul 15, 2025

Bench Media makes senior promotions and new hires following client wins
Ori Gold: 'We’re growing because we’re staying true to what clients need right now – an agency partner who understands the big picture, moves quickly, and delivers outcomes they can see.'
by Alisha Buaya – Jul 15, 2025

Youfoodz serves speedy shortcut eats for busy Aussies
Chloe Painter: 'This campaign is an exciting step forward for the Youfoodz brand, and we’re thrilled to be working with such strong partners to bring it to life."
by Alisha Buaya – Jul 15, 2025

I’m With Who? Allianz's scores big with Avril Lavigne ad but audiences struggle to recall brand name
Alex Forrester: 'It takes time to build connection and recall, but this campaign has overcome the biggest hurdle – it has captured attention.'
by Alisha Buaya – Jul 15, 2025

Rexona sniffs out new market as it launches whole-body deodorant
Elizabeth Gulliver: 'This campaign highlights how bold and creative media can not only connect with consumers but bring them in on the joke!'
by Alisha Buaya – Jul 15, 2025

Ogilvy PR named Tourism New Zealand public relations agency
James Curtis: 'We’ll be developing work that makes people want to pack their bags, reconnect with the spirit of New Zealand.'
by Alisha Buaya – Jul 14, 2025

New Head of Strategy & Planning at The Media Store tasked with reviewing and innovating current client strategies
Jacquie Alley: 'As an engineer turned marketer, she is well-placed to lead both strategy and planning for the business, with her proven track record of driving impact with creative use of media and technology.'
by Alisha Buaya – Jul 14, 2025
