Latest stories

It's about the vibe (coding)! Partnership uses natural language to accelerate digital design
Stephan Pretorius: 'The adoption of Vercel's AI-powered tools will dissolve the traditional boundaries between functions, enabling our teams to move from prompt to prototype at speed.'
by Alisha Buaya – Jun 25, 2025

Indie AFFINITY powers up with ActewAGL
Tony Muckle: 'The team has brought an effectiveness lens coupled with data-driven insights to our media investment, helping us achieve more with less, right from the start.'
by Alisha Buaya – Jun 24, 2025

We Are Social promotes Kelly Spence to managing partner
Suzie Shaw: 'This promotion recognises the incredible impact she’s already had, and the role she’ll play in leading our next phase of growth.'
by Alisha Buaya – Jun 24, 2025

Tails are wagging over creative appointment for Coles-owned Swaggle
Pete Bosilkovski: 'It’s the dream opportunity for an agency. We can’t wait to get started.'
by Alisha Buaya – Jun 24, 2025

Indie agency The Pistol has international ambitions with tech-led service model
Jaime Nosworthy: 'Our proprietary technology helps brands scale both paid and owned media while enhancing the integrated brand experience.'
by Alisha Buaya – Jun 24, 2025

'Everyday People, Legendary Work' brand campaign driving AFP recruitment
Brooke Jones: 'The focus was on developing content that was as authentic and realistic as possible, showcasing real-world members, equipment and locations.'
by Alisha Buaya – Jun 24, 2025

45 advertising industry figures jailed... for the night
Industry event sees 45 advertising professionals spend a night behind bars to raise over $102,000 and support UnLtd’s youth justice campaign.
by Tom Gosby – Jun 24, 2025

Amplify Sport adds to athlete-creator roster with Olympian influencers and an NRL vet-turned podcaster
Amplify Sport has signed three high-profile Australian athletes to expand its creator roster to 14, highlighting the growing influence of athlete-led content in brand campaigns.
by Tom Gosby – Jun 24, 2025

Digital should be more than analog admin with Wi-Fi. What does real innovation look like?
We’re stuck with processes that have been repackaged but fundamentally haven't changed. Digital mimicry is not revolutionary.
by Alisha Buaya – Jun 23, 2025

Suntory Oceania announces Sydney-based Senior Marketing Director
He will oversee Suntory Global’s portfolio of spirits including premium Japanese whiskies, Suntory -196 ready-to-drink, Jim Beam, Maker’s Mark, and Canadian Club.
by Alisha Buaya – Jun 23, 2025
