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UTS: 'It’s not just a university' in new campaign via The Core Agency
The campaign launches in Australia and internationally, alongside a suite of OOH, digital display and social content.
by Alisha Buaya – Apr 28, 2025
Belong launches Data Rich Opera campaign via DDB Melbourne
Giles Watson: 'Working closely with Belong’s in-house team, we turned these great features into a campaign that makes becoming ‘Data Rich’ the ultimate flex for netizens across the country.'
by Alisha Buaya – Apr 28, 2025
Sydney Water tackles toilet blockages with the 'Flushable Guidebook' via It's Friday
Tim Barrett: 'We needed a way to grab people’s attention where it matters most - literally in their bathrooms.'
by Alisha Buaya – Apr 28, 2025
Hoozu names Fabulate as new technology provider to power influencer campaigns
Nathan Ruff: 'Fabulate offers the key functionality we were looking for - particularly in leveraging AI for brand safety and campaign reporting.'
by Mediaweek Admin – Apr 24, 2025
Google’s AI Overviews linked to sharp CTR declines, say SEO experts
While Google insists its AI Overviews improve engagement, fresh research paints a different picture.
by Talon Admin – Apr 23, 2025
Tangerine teams up with BINGE to offer three-month free subscription
Andy Branson: 'Our teams have worked hard to meet our customer feedback that kept highlighting to us that Australians love their chill time with the family and friends.'
by Alisha Buaya – Apr 23, 2025
Telstra reminds moviegoers to put their phones on silent in new campaign via Bear Meets Eagle On Fire and +61
Brent Smart: 'So much care and craft has gone into these, I can’t wait to see them before some animated film my kids make me watch.'
by Alisha Buaya – Apr 22, 2025
Ranbuild launches 'Your Shed Your Way' campaign via I.M.A B2B
Guia Taylor: 'Your Shed Your Way captures what the brand offers in a bold, relatable way that will directly engage target segments.'
by Alisha Buaya – Apr 22, 2025
Elephant Room to spearhead The Salvation Army's digital transformation
Matt McMahon: 'This project had some complex pieces, but the exceptional team at Elephant Room have broken down the complexity and made it possible for us to achieve our goals.'
by Alisha Buaya – Apr 22, 2025
WorkSafe Victoria's addresses harmful workplace aggression and violence via VML
Kathleen O’Dwyer: 'Physical violence against workers is never ok, but smaller acts of aggression are also not acceptable and they all add up, and that’s what we’re calling out in this campaign.'
by Alisha Buaya – Apr 17, 2025
