Creativity
Latest stories
Creative confidence, balancing bold ideas and lack of cultural agility: LIONS releases The State of Creativity Report 2025
Patrick Jeffrey: 'The State of Creativity report is a unique window into the global creative landscape.'
by Alisha Buaya – May 1, 2025
5D launches AI division to revolutionise how businesses leverage insights
Lyndall Spooner: '5D-AI can fundamentally change how businesses operate, understand and respond to competitor activities and the influence of technology on consumer psychology.'
by Alisha Buaya – Apr 28, 2025
The Aunties launches Auntie Intel initiative to better understand how women feel in advertising and creative industries
Phoebe Sloane: 'Most industry surveys are annual and time consuming, but the pace of change in our industry, and the world more broadly, calls for something more responsive.'
by Alisha Buaya – Apr 14, 2025
Canva unveils Visual Suite 2.0 at Create 2025
Melanie Perkins: 'We’re excited to continue making it easier than ever for anyone to bring their ideas to life.'
by Alisha Buaya – Apr 10, 2025
Cannes Lions names Apple creative marketer of the year
Tor Myren: 'Apple has always existed at the intersection of liberal arts and technology, and we work hard to channel our creativity into content that will inspire our users to unlock their own.'
by Alisha Buaya – Mar 21, 2025
Outside In launches with ex-Modibodi creatives at the helm
Grace O'Brien: 'Transforming brands from the Outside In is about bringing an agile partnership, flexible options, and a refreshingly relevant perspective to every brand we work with.'
by Alisha Buaya – Mar 20, 2025
Dentsu and Adobe introduce Adobe GenStudio dentsu+
Shirli Zelcer: 'Adobe GenStudio dentsu+ will not only drive better outcomes, but it will save time and add scale to marketing teams already under considerable pressure.'
by Alisha Buaya – Feb 3, 2025
Myer unwraps new Christmas campaign 'Share The Joy' via Clemenger BBDO
Geoff Ikin: 'This campaign is all about celebrating the festive season in its many forms; embracing the fun, the unexpected, and even a little bit of mischief.'
by Talon Admin – Nov 3, 2024
Cricket Australia launches ‘You Need To See It’ creative platform via Special
This is the first collaboration between Cricket Australia and Special since the agency’s appointment in May 2024.
by Talon Admin – Oct 4, 2024
Palmolive launches new AUNZ campaign "Wash in the World" via VML
Anthony Crewes: 'With this campaign, we wanted to deliver a message that really resonates with the daily grind.'
by Talon Admin – Sep 27, 2024
