Latest stories
Nissan introduces new visual identity in e-POWER campaign by Nissan United (TBWA)
Sarah Cajelot: "We kick-started the whole process by briefing the creative team in the vehicle."
by Mediaweek Admin – Mar 5, 2024
Bikesales launches 'A Lifetime of Bikes' campaign with Two Tractors
Since 2019, there has been a 72% increase in the number of motorcycle buyers in Australia, says Rafael Constantinou.
by Mediaweek Admin – Mar 5, 2024
Experiences, not products dominate Australian ideals of luxury
News Corp research revealed quality and customer service are stronger purchase drivers than rarity and exclusivity.
by Talon Admin – Mar 5, 2024
Red Rock Deli teams up with Pnau for new single via Special
Vandita Pandey: "Partnering with an artist like Pnau brings this message to life in an exciting new way that places the brand at the intersection of art, music, and culture."
by Mediaweek Admin – Mar 5, 2024
ACA opens 2024 Australian Effie Awards for entries with new AI category
Tony Hale: "Amid today's advances in technology, a lot goes into ensuring a marketing campaign is effective."
by Mediaweek Admin – Mar 5, 2024
NAB launches 'Wrangle Your Money' campaign with TBWA\Melbourne
Matthew Stoddart: "Another fantastical and memorable chapter to add to the story."
by Mediaweek Admin – Mar 4, 2024
Kia enlists Australian sports icons to name its upcoming ute in latest TVC
"We were looking for a unique and quintessentially Aussie way to launch Kia’s most Australian product ever."
by Mediaweek Admin – Mar 4, 2024
Destiny's Child's Michelle Williams stars in latest Uber One campaign via Special
"She’s able to contrast the disappointment of being the ‘least favourite child’ with the joy of being an Uber One member."
by Mediaweek Admin – Mar 4, 2024
Pepsi launches first new visual identity after 14 years
Vandita Pandey: "We have huge plans for 2024 here in Australia."
by Mediaweek Admin – Mar 4, 2024
Tonies taps 303 MullenLowe as integrated agency for AUNZ market entry
Karen Coleman: "Launching into a new market takes a range of capabilities."
by Mediaweek Admin – Mar 1, 2024
