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Ad Spend

Showing 31 - 40 of 47 results

$74 million wasted in digital media ad spend, Next&Co report finds
Adspend

$74 million wasted in digital media ad spend, Next&Co report finds

•Digital ad waste sits at 40 per cent of audited spend

by Mediaweek AdminOct 5, 2022

SMI: Underlying August ad spent up 6%, year to date remains in record territory
Agencies

SMI: Underlying August ad spent up 6%, year to date remains in record territory

Best performing sectors are Outdoor bounce back, while Cinema spend doubles

by Mediaweek AdminOct 5, 2022

SMI January 2022: 15% ad spend growth fuelled by Government messaging
Business

SMI January 2022: 15% ad spend growth fuelled by Government messaging

Outdoor recovery with investment up 19%, close to pre-Covid January 2018 result

by Mediaweek AdminMar 1, 2022

SMI reports market moves beyond Covid: Record ad spend ends 2021
Business

SMI reports market moves beyond Covid: Record ad spend ends 2021

SMI reports consecutive year-on-year ad growth for each month in 2021

by Mediaweek AdminFeb 2, 2022

Dentsu Global ad spend forecast: Australia investment to grow 6%+ in 2022
Business

Dentsu Global ad spend forecast: Australia investment to grow 6%+ in 2022

Digital and Linear Television continue to be the two powerhouses driving global ad spend

by Mediaweek AdminJan 27, 2022

Pathmatics digital ad spend data calculates the top 10 dropped $240m in 2021
Business

Pathmatics digital ad spend data calculates the top 10 dropped $240m in 2021

Foxtel the biggest media company with digital ad spend of $17.5m

by Mediaweek AdminDec 20, 2021

SMI: August ad spend biggest ever, September saw dollars keep on coming
Features

SMI: August ad spend biggest ever, September saw dollars keep on coming

Boom goes post-Covid bounce back, most media categories enjoying big lifts

by Mediaweek AdminOct 5, 2021

SMI July 2021: Preliminary July data reveals ad spend recovery continuing
Business

SMI July 2021: Preliminary July data reveals ad spend recovery continuing

Jane Ractliffe : Covid lockdowns not yet impacting future ad spend demand

by Mediaweek AdminAug 17, 2021

Kaboom! SMI calls end to Covid ad slump as April spend explodes +40%
Business

Kaboom! SMI calls end to Covid ad slump as April spend explodes +40%

Australian ad market poised to record growth across the financial year

by Mediaweek AdminJun 1, 2021

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