Avenue C
Showing 11 - 20 of 26 results
Media buyers on Foxtel's 2025 upfront: 'Refreshing' and 'promising' offerings amid 'more competition than ever'
Lorraine Woods, Daniel Cutrone and Jessica Woods shared their thoughts and opinions on the Foxtel upfront with Mediaweek.
by Alisha Buaya – Oct 21, 2024
GroupM and Avenue C commit to AgeInc's Age Inclusive Employer Endorsement principles
Greg “Sparrow” Graham: "When AgeInc approached us to help spread the word among adland agencies re its initiative, we jumped at the chance."
by Alisha Buaya – Oct 15, 2024
'Punchy', 'compelling' and 'welcome enhancement': Media buyers on the new tools and innovations at Yahoo's 2025 Newfronts
Mediaweek caught up with Mediahub's Gerry Bowness, Ashleigh Carter from Atomic 212° Sydney and Avenue C's Mark Zala.
by Alisha Buaya – Sep 30, 2024
'Major video disrupter' and a 'huge opportunity': Media buyers share their thoughts on Amazon's ad tier, sports streaming and rich first-party data
Mediaweek caught up with PHD's Hugh Davidson, Katherine Pochroj from EssenceMediacom, Sebastien Kriegel from UM Australia, and Avenue C's Paula Lopes.
by Alisha Buaya – Sep 27, 2024
'A real positive for advertisers' and 'strong and compelling': Media buyers on new programming and innovative tech at the Paramount upfronts
Mediaweek get the thoughts and opinions of Elizabeth Baker, Florian Vaissiere, Nicola Barnes, Will Chapman and Justin Arlt after the Paramount upfronts.
by Alisha Buaya – Sep 18, 2024
'Strong commitment' and 'bold vision': Media buyers on oOh!Media's offerings and innovations from Outfront '25
Natalie Modderno, Daniel Cutrone, Lauren Bauer, Kevin Fernandes and Tom Carlon share their thoughts on oOh!Media Outfront '25.
by Alisha Buaya – Sep 6, 2024
Avenue C launches national campaign for Primo Reserve
"We are proud of the breadth of range, outstanding quality and the strong support campaign delivered by our team to launch this amazing product range."
by Alisha Buaya – Jul 26, 2024
amaysim tells Aussies to ditch their 'Hellco' via Cocogun and Avenue C
"The Escape Plan is a fun, light-hearted reminder to Aussies that they sure as hell don’t need to stay stuck in the fiery pits of Hellco."
by Talon Admin – Jun 20, 2024
Avenue C leverages UEFA Euro 2024 to launch Diplomatico Rum campaign
The Heart of the Rum campaign will surround the UEFA Euro 2024 on Optus Sport, encompassing both linear and BVOD platforms.
by Alisha Buaya – Jun 13, 2024
Avenue C takes QuickBooks media account from UM
Avenue C "appealed to us over the multiple layers of seniority and complexity in a traditional media house."
by Alisha Buaya – Mar 13, 2024
