BVOD
Showing 11 - 20 of 21 results
OzTAM to launch VOZ Streaming: A new era for programmatic BVOD trading
Karen Halligan: 'This launch aggregates BVOD inventory at scale and represents a significant innovation as we prepare for VOZ as a trading currency on 29 December 2024.'
by Mediaweek Admin – Nov 17, 2024
SBS predicts "cross-platform ratings juggernaut" for Alone Australia season 2
Season 1 of Alone Australia delivered massively for advertisers with a series average of 1.24m.
by Talon Admin – Feb 15, 2024
Seven aims to grow total TV trading with Advanced Advertising team
"The future of total TV audience trading in Australia"
by Mediaweek Admin – Dec 5, 2023
Mediaweek's A to Z of 2023: B is for BVOD
GroupM's Nick Brignell: "TV and VOD don’t exist in a vacuum".
by Mediaweek Admin – Dec 3, 2023
Lucio Ribeiro on how AI is driving Seven's digital future
AI is a really big play here.
by Tess Connery – Nov 27, 2023
The Trade Desk's Ashton De Santis discusses why consumers place higher trust in ads on linear TV and BVOD
"Advertisers should be looking ahead to where the market and audiences are headed, and if you ask me, BVOD is it"
by Alisha Buaya – Aug 28, 2023
Why advertisers continue to spend $4b+ on TV: Fact Pack reveals audience data
Think TV twice-yearly data drop shows TV audience still hovers above 20m
by Talon Admin – Feb 26, 2023
ThinkTV Fact Pack: Latest Total TV report tracks growth of BVOD – live & on demand
Despite viewing options, Total TV accounts 85%+ of linear live TV, BVOD grows 20% YOY
by Talon Admin – Sep 6, 2022
Research findings: Why a mobile-first approach to video can slow your growth
Audiences under 40 are more attentive on BVOD than YouTube and Facebook. And the best screen is the biggest one.
by Talon Admin – Aug 15, 2022
BVOD ratings: 8.6m watching across 7plus, 9Now, 10 Play, ABC iView & SBS
Roy Morgan and OzTAM data shows Seven #1 commercial BVOD and fastest growing
by Mediaweek Admin – Feb 9, 2021
