Tag
Digital advertising
Showing 1 - 5 of 5 results
Platforms
Snapchat turns foot traffic into media strategy with new Place Loyalty data
It will reveal where Australians repeatedly spend time - and why brands should care.
by Natasha Lee – May 19, 2026
Agency News
Making it rain: Scroll Media lands AccuWeather exclusivity
The exclusive ANZ deal will power targeted, data-driven ad campaigns.
by Duane Hatherly – Apr 20, 2026
AI
The agentic AI future: As disruptive as programmatic
DoubleVerify’s Dan Slivjanovski on why the agentic web breaks the traditional advertising model.
by Duane Hatherly – Jan 28, 2026
Opinion
Disruptor to contender: How Tubi is rewriting the rules of Australian streaming
With 50% growth and unique local hits, Tubi delivers the AVOD shift advertisers can’t ignore.
by Duane Hatherly – Dec 17, 2025
Data
Total advertising revenue to hit AUD 30.5 billion in 2025: MAGNA 2024
Across the broader APAC region, advertising revenues grew by +7.5% in 2024, reaching USD 289 billion.
by Alisha Buaya – Dec 9, 2024
