Ipsos
Showing 11 - 20 of 65 results

US election, King Charles' Australian tour and Liam Payne's passing: News reaches 20.6 million people in October
News reached 96.2% of online Australians aged 14+.
by Mediaweek Admin – Nov 22, 2024

Australians say social media is doing more harm than good: Ipsos
Simon Wake: 'The insights reveal a region that is wary of technology, particularly social media, and is cynical about new technology and its impact on mental and emotional health.'
by Mediaweek Admin – Nov 20, 2024

Australian CX leaders say their brand experiences fall short customer pledge: State of the CX Nation
Melissa Yow: 'A clear CX strategy with solid governance is crucial to avoiding misguided investments and efforts.'
by Mediaweek Admin – Nov 8, 2024

Australians have the least trust in advertising executives: Ipsos Trustworthiness Index
Ad execs in Australia are closely followed by social media influencers, politicians and pollsters.
by Talon Admin – Nov 5, 2024

Ipsos launches integrated CEX division with senior appointments
Ipsos will integrate its employee experience and customer experience business units into a single CEX team.
by Talon Admin – Aug 12, 2024

Budgets, Aurora Australis, Singapore Airlines: News reached 96.7% of Aussies in May
Almost 21.1 million Australians aged 14+ used a retail or commerce website or app last month.
by Alisha Buaya – Jun 25, 2024

APAC divided on the AI revolution: Ipsos Monitor
66% of New Zealanders and 64% of Australians said AI makes them nervous.
by Alisha Buaya – Jun 7, 2024

Princess Kate, Sam Kerr, and NRL in Vegas: News reaches 20.7m people in March
news.com.au holds the top digital news brand spot for the 15th consecutive month.
by Tess Connery – Apr 23, 2024

Catalano: View will bring finance propositions to market as Domain 'stagnates'
Catalano: "Domain’s audience has stagnated and we’re seeing some agents downgrading or dropping them."
by Talon Admin – Apr 3, 2024

News websites and apps reach 20.6 million Australians, Ipsos iris data reveals
Politics, tax cuts, wars, and storms drove the biggest news consumption in February.
by Alisha Buaya – Mar 22, 2024
