kantar
Showing 1 - 10 of 38 results

Ocean Spray reclaims ‘happy hour’ with 6am activation in Melbourne
The campaign builds on Ocean Spray’s broader Drink Different platform, which delivered a 26% uplift in brand consideration.
by Vihan Mathur – Mar 30, 2026

Kantar identifies targeted technology as key to growth in 2026
What exactly is fundamentally changing how people interact with the world around them.
by Makayla Muscat – Nov 20, 2025

Media Roundup: BBC chiefs resign over Trump, ABC journalists plan strike, FBI probes archive site, Netflix faces subscriber backlash, and Denmark sets social age limit
See the top industry stories trending today.
by Natasha Lee – Nov 9, 2025

Netflix moves to new ad metric as platform hits 4 millions Aussie viewers
The streaming giant is expanding ad tech, data and creative capabilities globally.
by Natasha Lee – Nov 6, 2025

Kantar warns brands: chasing clicks is killing long-term growth
The study, features insights from Dentsu, Publicis, Havas and Sunny Advertising.
by Natasha Lee – Oct 23, 2025

YouTube now Australia's number one streaming video platform
Kantar research ranks YouTube as Australia’s top streaming platform, as Google unveils new advertising tools at Brandcast 2025.
by Mediaweek Admin – Sep 11, 2025

Media Roundup: YouTube's D-Day, Trump's Murdoch demand, 7.30's cringe Logies pitch, Signal threatens Aussie exit, and HBO Max's solid start
See the top industry stories trending today.
by Natasha Lee – Jul 29, 2025

Kantar’s Brand Blueprint Awards crowns Tinder Australia campaign for ‘Most Effective’
Kristen Hardeman: 'Our aim was to shift perceptions by showcasing Tinder’s trust and safety features in a meaningful way.'
by Alisha Buaya – Jun 26, 2025

Toblerone breaks the mould with News Corp Australia's Total News Experience
How luxury, storytelling and a distinct chocolate triangle delivered impact.
by Natasha Lee – May 19, 2025

42% of Australians avoid US goods amid tariffs: Kantar
Kantar’s latest Consumer Sentiment Barometer highlights shifting Australian consumer behaviours, with many moving toward local products in response to tariff pressures.
by Tom Gosby – May 15, 2025
