McDonald’s
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Media Roundup: Trump tariffs hit, AEC clears Chatfield, Kim William's Kanye moment, Amazon makes TikTok play and Markle's 'As Ever' sell-out
See the top industry stories trending today.
by Natasha Lee – Apr 4, 2025

McDonald's brings on the heat in new campaign for Hot Honey sauce via DDB Group Sydney
Jack Nunn: 'We borrowed from sneaker drop culture in how the campaign shows up and feels. It’s exciting and really fresh.'
by Alisha Buaya – Mar 19, 2025

McDonald's brings back Surprize Fries promotions via tms
Surprize Fries will run across Australia and New Zealand until 1st April.
by Alisha Buaya – Mar 11, 2025

Nunn Media expands strategy and planning capabilities with key hires
Chris Walton: 'Since joining us, Michelle and Elise have already begun to make a huge impact with our clients'.
by Natasha Lee – Mar 11, 2025

Foxtel Media secures major sponsors for 2025 AFL season
Martin Medcraf: 'The 2025 AFL season is an exceptional opportunity for brands looking to reach an engaged, sports-obsessed audience'.
by Natasha Lee – Mar 6, 2025

McDonald's tempts office workers returning to work in new campaign
Jack Nunn: 'With playful visuals and clever media placements, this campaign will cut through like a Guillotine on 80gsm printer paper.'
by Alisha Buaya – Mar 6, 2025

Foxtel unveils slew of new and returning sponsors ahead of 2025 NRL kickoff
Martin Medcraf: 'The 2025 season is already off to a spectacular start.'
by Natasha Lee – Feb 27, 2025

Nine secures 'unprecedented' number of brand partnerships for NRL 2025
Anne Gruber: 'We have evolved our NRL proposition, driving focus on the success and effectiveness of our cross-platform ecosystem partnership.'
by Natasha Lee – Feb 27, 2025

Airbnb tops Q4 podcast ad spend rankings
Corey Layton: 'It is brilliant to witness the continued investment and depth of brands investing into the space.'
by Natasha Lee – Feb 24, 2025

New research proves radio's long-term ROI power
Paul Sinkinson: 'The data shows that running creative for longer durations yields significantly higher returns.'
by Natasha Lee – Feb 11, 2025
