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PwC

Showing 1 - 10 of 26 results

IAB report finds video ad spend grows despite economic anxiety
Advertising

IAB report finds video ad spend grows despite economic anxiety

Video advertising reached $5.4 billion in 2025, as marketers demand stronger measurement and accountability.

by Mediaweek AdminMay 6, 2026

Former PwC marketing advisory head TC Miles launches BrandOrder consultancy
Agency News

Former PwC marketing advisory head TC Miles launches BrandOrder consultancy

He’s doing it with a pointed message for Australia’s boardrooms.

by Natasha LeeFeb 12, 2026

Digital audio revenue reaches $313M in CY24
Audio

Digital audio revenue reaches $313M in CY24

Lizzie Young: 'This momentum highlights a shift in market dynamics towards premium locally produced content.'

by Natasha LeeFeb 24, 2025

Online ad spend grows 12.1% YoY, boosted by Olympics activity: IAB Australia
News

Online ad spend grows 12.1% YoY, boosted by Olympics activity: IAB Australia

Gai LeRoy: 'Search and social continue to experience solid growth, putting the calendar year for the digital ad market on track for low double-digit growth.'

by Mediaweek AdminNov 25, 2024

PwC Australia, Kantar, and Glow partner on new sustainability metric for ROI fostering ESG investments
Data

PwC Australia, Kantar, and Glow partner on new sustainability metric for ROI fostering ESG investments

"The more we all speak the same language, the more positive impact can be created for businesses."

by Mediaweek AdminFeb 8, 2024

Mediaweek's A to Z of 2023: Q is for Qantas, Optus, PwC and the year of corporate blowouts
News

Mediaweek's A to Z of 2023: Q is for Qantas, Optus, PwC and the year of corporate blowouts

Robyn Sefiani: "Trust, once lost, is hard but not impossible to regain."

by Mediaweek AdminDec 13, 2023

IAB finds the digital advertising industry continues to grow despite macroeconomic uncertainty
Data

IAB finds the digital advertising industry continues to grow despite macroeconomic uncertainty

The industry reached $3.455 billion, an increase of 6.5% in 2021

by Mediaweek AdminNov 30, 2022

IAB Australia and PwC find digital advertising contributes $94 billion to GDP
Data

IAB Australia and PwC find digital advertising contributes $94 billion to GDP

The new report also found the industry is responsible for supporting over 450,000 jobs

by Mediaweek AdminNov 23, 2022

PwC Outlook: Entertainment and media experience unprecedented growth
Data

PwC Outlook: Entertainment and media experience unprecedented growth

• Consumer spending rose 6.23% from the prior year reaching A$45.6 billion

by Mediaweek AdminJul 18, 2022

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